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# Cheesy Oven-Baked Biscuits
Jacob’s Bites Come in Four Savory Flavors

By Michael Hemsworth | Published 2024-07-25 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/jacobs-bites
References: [scottishgrocer](https://scottishgrocer.co.uk/2024/07/25/bring-in-boxes-of-flavour-with-new-jacobs-bites-range/) & [pladisglobal](https://pladisglobal.com/our-brands/jacobs/)

![Cheesy Oven-Baked Biscuits](https://cdn.trendhunterstatic.com/thumbs/541/jacobs-bites.jpeg)

pladis has announced the launch of the new Jacob’s Bites as a series of snack products perfect for consumers to try out that will deliver a savory flavor with satisfying texture to boot.

The snack consists of [oven-baked biscuits](https://www.trendhunter.com/trends/mcvities-penguin-bites) in either a square or hexagonal shape that are each covered in a [savory blend of seasoning](https://www.trendhunter.com/trends/paprika-biscuit-melts). Shoppers can choose from four flavors in all including Red Leicester, Mature Cheddar & Caramelised Onion, Sweet Chilli & Sour Cream and Smoked Paprika. Priced at £2 per pack, the snacks come in fully recyclable 125-gram boxes.

Marketing Director - [Savoury](https://www.trendhunter.com/trends/jacobs-biscuits) at pladis UK&I Asli Akman spoke on Jacob’s Bites saying, "Presented in a fully recyclable cardboard box that’s made for sharing, Jacob’s Bites have a moreish light, crispy texture that makes them ideal for passing around among friends or family, whether hunkering down for a movie night in, picknicking in the park or looking for an on-the-go solution.”

## Trend Insights (Trend Hunter)

- Score: 5.1/10
- Popularity: 58% | Activity: 68% | Freshness: 27%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### Why This Trend Is Growing

- **Sustainable Packaging:** With fully recyclable boxes, there is an increasing demand for eco-friendly packaging in the snack industry.
- **Flavor Innovation:** Unique combinations like Sweet Chilli & Sour Cream highlight the trend of novel flavor profiles in savory snacks.
- **Convenient Snacking:** Products designed for sharing and portability cater to the growing need for convenience in snacking.

### Industries Being Reshaped

- **Food and Beverage:** The introduction of new cheese-flavored biscuits signifies an evolving market for innovative snack foods.
- **Packaging:** Recyclable packaging options are becoming a differentiator in the competitive snack market.
- **Flavoring:** Specialized seasoning blends are driving innovation within the flavoring industry, offering new consumer experiences.

## Related on Trend Hunter

- [Savory Snack Biscuit Products](https://www.trendhunter.com/trends/jacobs-biscuits.md)
- [Cheesy Low-Fat Cracker Snacks](https://www.trendhunter.com/trends/mini-cheddars-nibblies.md)
- [Extra-Cheesy Cracker Products](https://www.trendhunter.com/trends/jacobs-cheesy-specials.md)
- [Seasoned Beef Snack Crisps](https://www.trendhunter.com/trends/jacobs-crinklys-chilli-beef.md)
- [Modernized Cracker Product Ranges](https://www.trendhunter.com/trends/jacobs-crackers.md)
- [Herbaceous Mini Cheese Crackers](https://www.trendhunter.com/trends/mini-cheddars.md)
- [Mexican-Inspired Cheese Crackers](https://www.trendhunter.com/trends/mini-cheddars-range.md)
- [Hot Sauce Snack Crackers](https://www.trendhunter.com/trends/jacobs-snacks.md)
- [Oven-Baked Low-Fat Snack Crisps](https://www.trendhunter.com/trends/jacobs-crinklys.md)
