# Ethereal All-White Shoots This Jacob Sutton Numero No 143 Editorial is a Monochromatic Masterpiece By Leslie Chen | Published 2013-04-30 | Pop Culture Source: Trend Hunter, https://www.trendhunter.com/trends/jacob-sutton-numero-no-143 References: [fashioncopious.typepad](http://fashioncopious.typepad.com/fashioncopious/2013/04/athéna-marte-mei-van-haaster-by-jacob-sutton-for-numéro-no143-may-2013-editorial.html) & [jacobsutton](http://www.jacobsutton.com/) This Jacob Sutton Numero No 143 editorial takes a step back from bold colors and wild statement pieces for a monochromatic series of photos that speak for themselves through their simplicity. Fashion photographer Jacob Sutton captures the photo shoot for Numero No 143’s May 2013 issue with model Marte Mei van Haaster starring as the ethereal beauty donning [all-white ensembles](https://www.trendhunter.com/trends/white-is-good-shop). Stylist Sheila Single dresses Marte in flowy [monochromatic pieces](https://www.trendhunter.com/trends/black-tag-collection) that make the model look like a goddess. From sweaters that daringly show off Marte’s legs to dresses with deep side slits, this editorial may focus on a [minimalist aesthetic](https://www.trendhunter.com/trends/stein) but it definitely does not shy away from showing a bit of skin. Embrace classic beauty without all of the unnecessary add-ons with this Jacob Sutton Numero No 143 photo shoot. ## Trend Insights (Trend Hunter) - Score: 2.2/10 - Popularity: 43% | Activity: 14% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Media](https://www.trendhunter.com/media) ## Key Themes ### Key Themes Behind This Trend - **Monochromatic Fashion:** The trend towards all-white and monochromatic outfits creates opportunities for disruption through unique styling and fabric choices. - **Minimalist Aesthetic:** Simplicity is key in this trend, presenting product designers with the opportunity to create simple, yet elegant fashion pieces. - **Skin-baring Ensembles:** Clothing designers can capitalize on this trend by creating stylish pieces that expose more skin in creative ways, while still maintaining a level of sophistication. ### Where This Applies - **Fashion:** The fashion industry has a unique opportunity to disrupt traditional fashion trends with new minimalist and monochromatic designs, as well as pieces that balance minimalism with sex appeal. - **Photography and Modeling:** The trend towards minimalist and monochromatic fashion creates opportunities for photographers and models to capitalize on simple lighting and poses to highlight the beauty of the product. - **Beauty and Cosmetics:** Beauty and cosmetic companies can create complementary products that enhance the minimalist aesthetic with clean and simple makeup techniques and styles. ## Related on Trend Hunter - [Modern Minimalist Apparel Collections](https://www.trendhunter.com/trends/auteur-studios-latest-summer-edit.md) - [Monochrome Fashion Campaigns](https://www.trendhunter.com/trends/jiyongkim-fw25.md) - [Body Paint Fashion Campaigns](https://www.trendhunter.com/trends/miley-cyrus-maison-margiela.md) - [Refined Vintage Militaristic Fashion](https://www.trendhunter.com/trends/studio-nicholson-fw25.md) - [All-White Interior Artful Galleries](https://www.trendhunter.com/trends/blank-canvas-1.md) - [Statement-Making Fall Collections](https://www.trendhunter.com/trends/auteur-studios-fall-2025.md) - [Monochrome Sculpture Shows](https://www.trendhunter.com/trends/ralph-pucci-pure-exhibition.md) - [Local Hotspot Fashion Shoots](https://www.trendhunter.com/trends/heartbeat-campaign.md) - [Minimalist Gallery Runways](https://www.trendhunter.com/trends/saint-laurent-springsummer-2024.md)