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# Kung Fu Cameras
The 'Jackie Chan Eye of Dragon' Canon EOS 55OD Kicks Ass

By Marissa Brassfield | Published 2010-05-12 | Marketing
Source: Trend Hunter, https://www.trendhunter.com/trends/jackie-chan-eye-of-dragon-canon-eos-55od
References: [lifelounge](http://www.lifelounge.com/technology/news/jackie-chan-launches-digital-camera-.aspx) & [usanon](http://www.usa.canon.com/home)

Anything kung fu is a win in my book, so the 'Jackie Chan Eye of Dragon' [Canon](https://www.trendhunter.com/trends/subjecttracking-4k-camera) EOS 550D automatically gets the ol' stamp of approval. This [entry-level DSLR](https://www.trendhunter.com/trends/canon-eos-r50-v) can record in 1080p HD and is customized with Jackie Chan's signature and logo on the camera and case. The kung fu camera will retail for $1,465, and [only 2,010 will be made](https://www.trendhunter.com/trends/hasselblad-x2d-100c-earth-explorer-edition).

See more shots of the 'Jackie Chan Eye of Dragon' Canon EOS 55OD camera above.

## Trend Insights (Trend Hunter)

- Score: 0.4/10
- Popularity: 3% | Activity: 2% | Freshness: 8%
- Audience gender: 70% men, 30% women
- Primary generations: Millennial
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding)

## Key Themes

### What Makes This Trend Stand Out

- **Customized Limited-edition Dslrs:** Opportunity to create partnerships with celebrities to create customized versions of their products to appeal to niche markets.
- **Kung Fu-inspired Products:** Potential to create a line of kung fu inspired products for martial arts enthusiasts.
- **Luxury Entry-level Dslrs:** Opportunity to create high-end versions of entry-level cameras for hobbyists or professionals.

### Sectors Adopting This

- **Photography:** Photographers can capitalize on the customizable aspect of cameras to align with different market segments.
- **Celebrity Endorsements:** Celebrities interested in photography or related fields can endorse and promote products that appeal to their fanbase.
- **Martial Arts Equipment:** Martial arts equipment manufacturers can collaborate with martial artists to create products that align with their brand and to appeal to niche markets.

## Related on Trend Hunter

- [4-Axis Gimbal Cinema Cameras](https://www.trendhunter.com/trends/dji-ronin-4d.md)
- [Accessible Vlogger Camera Models](https://www.trendhunter.com/trends/pro-camera-system.md)
- [High-End Imaging Action Cams](https://www.trendhunter.com/trends/qoocam-3.md)
- [Subject-Tracking 4K Cameras](https://www.trendhunter.com/trends/subjecttracking-4k-camera.md)
- [Portable Stabilizing Cameras](https://www.trendhunter.com/trends/djis-osmo-action-4.md)
- [Compact Versatile Cameras](https://www.trendhunter.com/trends/canon-eos-c50.md)
- [Cinema-Grade Digital Cameras](https://www.trendhunter.com/trends/red-komodox.md)
- [Improved Subject-Tracking Cameras](https://www.trendhunter.com/trends/action-5-pro.md)
- [Cinema-Quality Mirrorless Cameras](https://www.trendhunter.com/trends/canon-eos-r5-c-digital-camera.md)
