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# BBQ Chip Beef Jerkys
Jack Link’s x Doritos Sweet & Tangy BBQ is Packed with Protein and Flavor

By Michael Hemsworth | Published 2025-01-29 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/jack-links-x-doritos-sweet-tangy-bbq
References: [foodbev](https://www.foodbev.com/news/jack-link-s-and-doritos-launch-sweet-tangy-bbq-meat-snacks) & [jacklinks](https://www.jacklinks.com)

![BBQ Chip Beef Jerkys](https://cdn.trendhunterstatic.com/thumbs/558/jack-links-x-doritos-sweet-tangy-bbq.jpeg)

The [Jack Link’s](https://www.trendhunter.com/trends/jack-links-and-fritolay) x [Doritos Sweet & Tangy](https://www.trendhunter.com/trends/jack-links-doritos-taco) [BBQ](https://www.trendhunter.com/trends/bbq-cheddar-mix-fritolay-variety-pack) beef jerky products are a new collaboration between the brands that will provide snackers with a delicious option to pick up this winter. The snack products come in the form of beef jerky and meat sticks, which are each formulated with the flavor of Doritos Sweet & Tangy BBQ chips. This comes as the perfect pairing in the face of growing consumer interest in snack products that prioritize a sweet, slightly spicy and savory flavor profile.

The Jack Link’s x Doritos Sweet & Tangy BBQ beef jerky products are both crafted with 100% beef with eight-grams of protein in the beef jerky variety, while the meat sticks have five-grams per serving. The snacks are making their way to retailers now both online and in-store.

## Trend Insights (Trend Hunter)

- Score: 5.7/10
- Popularity: 72% | Activity: 65% | Freshness: 35%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### Why This Trend Is Growing

- **Flavor Fusion Snacks:** The merging of distinct flavor profiles like sweet, tangy, and BBQ in beef jerky highlights ongoing consumer interest in unconventional taste combinations.
- **Protein-packed Innovations:** With a rising emphasis on protein consumption, inventive formulations of traditional snacks offer new avenues for healthier indulgence.
- **Convenient Gourmet Experiences:** As demand grows for gourmet flavor experiences in portable formats, consumers are increasingly seeking elevated snack options that deliver on taste and convenience.

### Industries Being Reshaped

- **Snack Food Industry:** The snack food sector continues to evolve, embracing bold collaborations to meet consumer desires for innovative and flavorful on-the-go options.
- **Meat Processing Industry:** The meat processing industry is finding new life with collaborations that inject popular non-meat flavors into traditional products.
- **E-commerce Grocery Sector:** Online grocery retailing is expanding its offerings as digital platforms become a primary avenue for introducing diverse snack selections to consumers.

## Related on Trend Hunter

- [Branded Spicy Meat Snacks](https://www.trendhunter.com/trends/jack-links-and-fritolay.md)
- [Snack Chip Beef Jerkys](https://www.trendhunter.com/trends/jack-links-doritos-taco.md)
- [Cheesy Snack-Flavored Beef Jerkys](https://www.trendhunter.com/trends/jack-links-fritos-chile-cheese-jerky.md)
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- [Soda-Flavored Meat Snacks](https://www.trendhunter.com/trends/jack-links-and-dr-pepper.md)
- [Subtly Sweet BBQ Chips](https://www.trendhunter.com/trends/sweet-tangy-bbq.md)
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