# High-Quality QSR Chicken Snacks Jack in the Box Popcorn Chicken Comes in Two Options By Michael Hemsworth | Published 2023-03-01 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/jack-in-the-box-popcorn-chicken References: [brandeating](https://www.brandeating.com/2023/02/jack-in-the-box-brings-back-classic-and-spicy-popcorn-chicken-2023.html) & [jackinthebox](https://www.jackinthebox.com)  The [Jack in the Box Popcorn Chicken](https://www.trendhunter.com/trends/jack-in-the-box-crispy-chicken-wings) is being introduced by the brand as a new menu item perfect for patrons seeking out a [premium snack](https://www.trendhunter.com/trends/crispy-chicken-slider) to enjoy between meals or as part of a combo. The menu item consists of premium white meat chicken that has been covered in a high-quality breading before being fried to perfection. The chicken snack comes in Classic and [Spicy flavor options](https://www.trendhunter.com/trends/honey-garlic-sriracha-crispy-chicken-wings), while patrons can also order a 50/50 with half of each flavor to suit different preferences perfectly. The Jack in the Box Popcorn Chicken is priced at $5.79 and can be ordered as part of a small combo with a small fries and drink for $6.99. The Big Box Combo is also available starting at $9.99. Image Credit: Jack in the Box ## Trend Insights (Trend Hunter) - Score: 0.9/10 - Popularity: 5% | Activity: 7% | Freshness: 14% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Why This Trend Is Growing - **Premium QSR Snacks:** QSR brands should explore offering high-quality and premium snacks to cater to consumers looking for a quick and indulgent snack experience. - **Flavor Diversity:** Exploring flavor variety and options, such as offering half-and-half versions of menu items, can offer a chance to meet different taste preferences while providing customers with a customizable experience. - **Value Meals:** Brands can add value to their meals and encourage upselling by bundling new menu items with existing items to create combo deals at multiple price points. ### Industries Being Reshaped - **Fast Food Restaurants:** QSRs should consider introducing high-quality, premium snacks on their menus to attract customers who are looking for a quick and indulgent snack experience. - **Food and Beverage:** The introduction of diverse flavor options and half-and-half versions of menu items may disrupt the food and beverage industry by catering to customers who are looking for a customizable eating experience. - **Marketing and Advertising:** Brands can create bundled value meal deals to encourage upselling and target cost-conscious customers through marketing and advertising campaigns. ## Related on Trend Hunter - [Saucy Popcorn Chicken Snacks](https://www.trendhunter.com/trends/sauced-loaded-popcorn-chicken.md) - [Textured QSR Chicken Snacks](https://www.trendhunter.com/trends/jack-in-the-box-crispy-chicken-wings.md) - [Southern Cuisine Side Dishes](https://www.trendhunter.com/trends/jack-in-the-box-nashville-hot.md) - [Low-Cost QSR Snack Boxes](https://www.trendhunter.com/trends/jacks-fan-favs-box.md) - [Spicy-Sweet Chicken Strips](https://www.trendhunter.com/trends/hot-honey-spicy-chicken-strips.md) - [Fried Chicken Popcorn Snacks](https://www.trendhunter.com/trends/popcorn-chicken-popcorn.md) - [Sauce-Filled Chicken Wraps](https://www.trendhunter.com/trends/jack-in-the-box-2.md) - [Game Day Boneless Wings](https://www.trendhunter.com/trends/crispy-boneless-wings.md) - [Spicy Chicken-Topped Fries](https://www.trendhunter.com/trends/spicy-roost-fries.md)