# High-Quality Plant-Based Burgers jack & annie's® Plant-Based Burgers are Arriving at Smashburger By Michael Hemsworth | Published 2024-02-17 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/jack-annies-plantbased-burgers References: [preparedfoods](https://www.preparedfoods.com/articles/128963-smashburger-launches-jack-and-annies-plant-based-burgers-in-restaurants-nationwide) & [smashburger](http://www.smashburger.com/plant-based-burger)  [jack & annie's®](https://www.trendhunter.com/trends/plantbased-classic-smash-burger) Plant-[Based Burgers](https://www.trendhunter.com/trends/aw-plantbased-burger) are making their debut at [Smashburger](https://www.trendhunter.com/trends/smashburger-jalapeo-bbq-bacon-stack-smash) thanks to a new partnership with the fast-casual restaurant brand that will help satisfy increasing demand for meat-free meal options. The burgers feature the brand's jackfruit-based patties and are arriving at all locations in the US after a successful trial that took place in Colorado in summer 2023. The burger boasts a toasted bun topped with a jack & annie's® patty, which is reported to have 47% less fat than traditional beef burger patties. The sandwich is then rounded out with American cheese, lettuce, tomatoes, red onions, pickles, ketchup and Smash Sauce. The jack & annie's® Plant-Based Burgers at Smashburger can be ordered as a substitution with any of the brand's existing burgers on its menu. ## Trend Insights (Trend Hunter) - Score: 2.1/10 - Popularity: 15% | Activity: 27% | Freshness: 21% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What's Driving This Trend - **Plant-based Burger Innovation:** Exploring new flavorful and healthy plant-based burger options with innovative ingredient combinations and lower fat content. - **Fast-casual Vegan Offerings:** Expanding fast-casual restaurant menus to include more vegan options with partnerships like jack & annie's® Plant-Based Burgers at Smashburger. - **Meat-free Meal Demand:** Catering to the rising consumer demand for meat-free meal alternatives through delicious and convenient plant-based burger offerings. ### Who This Affects Most - **Restaurant and Food Service:** Innovating menus in the restaurant and food service industry by introducing plant-based burger options like jack & annie's® at Smashburger. - **Food Manufacturing:** Redefining food manufacturing processes to create high-quality plant-based burger patties like those made with jackfruit for widespread distribution. - **Health and Wellness:** Driving health and wellness initiatives by promoting plant-based alternatives with lower fat content as part of a balanced diet in response to increasing consumer preferences. ## Related on Trend Hunter - [Jackfruit-Based Smash Burgers](https://www.trendhunter.com/trends/plantbased-classic-smash-burger.md) - [Jackfruit-Based Meat Alternatives](https://www.trendhunter.com/trends/jack-annies-1.md) - [Jackfruit-Based Vegan Foods](https://www.trendhunter.com/trends/jack-annies.md) - [Revamped Plant-Based Foods](https://www.trendhunter.com/trends/jack-annies1.md) - [Hybrid Jackfruit Burgers](https://www.trendhunter.com/trends/beef-jackfruit-burger.md) - [Plant-Derived Smash Burgers](https://www.trendhunter.com/trends/delicious-smash-burger.md) - [Sauce-Covered Smash Burgers](https://www.trendhunter.com/trends/smashed-jack.md) - [Savory QSR Jackfruit Burgers](https://www.trendhunter.com/trends/mcdonalds-meatless-mckroket.md) - [Jackfruit Breakfast Sandwiches](https://www.trendhunter.com/trends/vegetarian-breakfast-sandwiches.md)