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# Deceiving Hairy Legwear
J Crew Lace Tights Fake People Out with Their Ungroomed Looks

By Summer Luu | Published 2010-10-16 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/j-crew-lace-tights
References: [gawker](http://gawker.com/5664880/j-crew-and-the-case-of-the-hairy-legs) & [jcrew](http://www.jcrew.com/womens_category/accessories/hosiery/PRDOVR~31350/31350.jsp)

A pair of J Crew Lace Tights have been freaking people out, looking as though it features [hairy legs](https://www.trendhunter.com/trends/fur-kits) as a part of its promotion.

But such is not the case as the all-American fashion brand is simply trying to sell a pair of [lace tights](https://www.trendhunter.com/trends/parade-that-lace) that happened to resemble unshaven legs. Though it may be a little out there for some, many are opting for the au-naturale look when it comes to grooming. Check out these J Crew Lace Tights for yourselves in the featured gallery.

## Trend Insights (Trend Hunter)

- Score: 4.3/10
- Popularity: 54% | Activity: 66% | Freshness: 8%
- Audience gender: 30% men, 70% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion)

## Key Themes

### Key Themes Behind This Trend

- **Hairy Legwear Trend:** The popularity of J Crew Lace Tights resembling unshaven legs indicates a growing acceptance of the au-naturale look in fashion.
- **Unconventional Fashion Promotion:** J Crew's use of lace tights that resemble hairy legs demonstrates the effectiveness of unconventional marketing strategies.
- **Demand for Unique Fashion Statements:** The interest in J Crew's lace tights that mimic unshaven legs highlights a consumer desire for distinctive and attention-grabbing fashion items.

### Where This Applies

- **Fashion and Apparel:** The fashion industry can explore incorporating unconventional and attention-grabbing elements, like J Crew's lace tights resembling hairy legs.
- **Beauty and Grooming:** The beauty industry could tap into the growing acceptance of the au-naturale look and offer products and services that promote unshaven aesthetics.
- **Marketing and Advertising:** The marketing industry could learn from J Crew's success in using unconventional promotions to create buzz and attract attention to their products.

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