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# Pattern Medley Fashion
J. Crew Fall 2012 Collection is an Eclectic Mix of Prints & Colors

By Katherinev123 | Published 2012-07-23 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/j-crew-fall-2012
References: [racked](http://racked.com/archives/2012/07/20/j-crew-fall-2012-lookbook-bring-on-the-mix-and-match.php) & [jcrew](http://www.jcrew.com/womens_feature/falllookbook.jsp)

[Fall clothing](https://www.trendhunter.com/trends/fall-2025-collection) doesn't have to be drab or boring, which is exactly what the J. Crew Fall 2012 collection is telling us. Filled with [punchy hues and eye-catching prints](https://www.trendhunter.com/trends/auteur-studios-fall-2025), the latest collection from executive creative director Jenna Lyons is a journey of color, pattern and boho-with-a-twist style.

The collection looks to be heavily influenced by the style of Lyons herself, who is also J. Crew's unofficial stylist, muse and model. There's a cool freshness about the polished pieces, which mix and match prints in a fun yet put-together way. As Racked puts it, the collection is all "[boheme meets ski bunny](https://www.trendhunter.com/trends/madewell-the-chalet-shop)," filled with prints ranging from python to polka dot, and colors spanning mint and teal to blush and canary.

Fashionistas who can't wait to get their hands on the J. Crew Fall 2012 line can pre-order now at the clothing brand's website.

## Trend Insights (Trend Hunter)

- Score: 3.2/10
- Popularity: 52% | Activity: 37% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### What's Driving This Trend

- **Colorful Prints:** Disruptive innovation opportunity: Develop new printing techniques that allow for even more vibrant and unique patterns on clothing.
- **Mix and Match Style:** Disruptive innovation opportunity: Create a technology platform that offers personalized outfit suggestions based on individual preferences and available wardrobe items.
- **Influence of Brand Ambassadors:** Disruptive innovation opportunity: Build a platform that connects fashion influencers with brands, allowing for more targeted and strategic collaborations.

### Who This Affects Most

- **Fashion Retail:** Disruptive innovation opportunity: Implement virtual try-on technology to enhance the online shopping experience and reduce returns.
- **Textile Printing:** Disruptive innovation opportunity: Develop eco-friendly printing methods that minimize water and chemical waste in the textile industry.
- **Fashion Technology:** Disruptive innovation opportunity: Create smart clothing that can change colors or patterns based on user preferences or environmental conditions.

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