# Newly Introduced Izakaya Menus London's Japan Centre Has Created a Unique Izakaya Menu By Ell Smith | Published 2018-05-10 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/izakaya-menu References: [japancentre](https://www.japancentre.com/en) The casual eateries of Japan have inspired a new [Izakaya](https://www.trendhunter.com/trends/mirai-no-lemon-sour) menu in London, England's city center, offering a unique deviation from the typical food offerings one can expect to find in the bustling European metropolitan. The new Izakaya menu offers an authentic Japanese-styled barbecue experience in a relaxing speakeasy environment. Some standouts from the new menu include the assorted tempura dish, which arrives as a myriad of deep fried veggies, complemented by rice, sweet barbecue sauce and a barbecue sauce-infused steam bun. In addition, the menu includes a unique bite-sized barbecue offerings that are perfect for an after work snack. This unique flavor profile offers a more authentic Japanese BBQ experience that extends further than the [sushi rolls](https://www.trendhunter.com/trends/lime-house-sushi-and-ramen) most consumers are familiar with. ## Trend Insights (Trend Hunter) - Score: 1.7/10 - Popularity: 20% | Activity: 22% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What Makes This Trend Stand Out - **Authentic Izakaya Menus:** The trend of creating authentic Izakaya menus outside of Japan presents opportunities to cater to consumers seeking a unique and immersive dining experience. - **Japanese-styled Barbecue:** The trend of offering Japanese-styled barbecue in non-traditional settings creates opportunities for innovative chefs to experiment with new flavor profiles and fusion cuisine. - **After Work Snack Offerings:** The trend of offering bite-sized barbecue offerings as after work snacks provides opportunities to cater to busy professionals seeking quick and flavorful food options. ### Sectors Adopting This - **Restaurant Industry:** The restaurant industry can capitalize on the trend of introducing Izakaya menus to attract customers looking for unique and authentic dining experiences. - **Hospitality Industry:** The hospitality industry can tap into the trend of creating Japanese-styled barbecue experiences to offer guests a distinctive and memorable dining experience. - **Food and Beverage Industry:** The food and beverage industry can explore the trend of offering after work snack options to cater to the growing demand for convenient and flavorful food choices. ## Related on Trend Hunter - [Elevated Sushi Offerings](https://www.trendhunter.com/trends/kura-sushi-1.md) - [Elevated Restaurant Sushi Experiences](https://www.trendhunter.com/trends/sushi-experience.md) - [Izakaya-Style Whisky Events](https://www.trendhunter.com/trends/silence-please.md) - [Seasonal UK Hotpot Menus](https://www.trendhunter.com/trends/da-long-yi.md) - [Japanese-Themed Bodega Meals](https://www.trendhunter.com/trends/bessou-snack-shop.md) - [Umami Fried Chicken Menus](https://www.trendhunter.com/trends/starbird-chicken-japanese-bbq.md) - [Asia-Influenced Western Dishes](https://www.trendhunter.com/trends/bombastic-supper-club.md) - [Pop-Up Dining Experiences](https://www.trendhunter.com/trends/niseko-confidential.md) - [Festive Japanese Catering Menus](https://www.trendhunter.com/trends/lime-house-sushi-and-ramen.md)