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# Bluetooth Watches for Call Screening
Citizen iVIRT

By Tao | Published 2007-07-09 | Tech
Source: Trend Hunter, https://www.trendhunter.com/trends/ivirt-bluetooth-watch-from-citizen-discretion-with-style
References: [kilian-nakamura](http://www.kilian-nakamura.com/catalog/ivirt-bluetooth-watch-from-citizen-discretion-with-style-p-95.html)

Is it really necessary to make such a fuss when you receive a mobile call? Citizen has [a watch](https://www.trendhunter.com/trends/doro-watch) that takes the fuss out of it. The watch displays your caller and even lets you reject and divert calls.

C-Scout is importing the watch from Japan for $379. They describe, "Designed to be functional when discretion is a must or is fashionable, the i:VIRT is a [Bluetooth watch](https://www.trendhunter.com/trends/vetra-orbit-one) that pairs with your [mobile phone](https://www.trendhunter.com/trends/tinypod1) to notify you of incoming communications. When in a meeting or other inconvenient times, you can be discreetly notified on your watch and avoid making a scene by pulling out your phone."

## Trend Insights (Trend Hunter)

- Score: 4.2/10
- Popularity: 57% | Activity: 62% | Freshness: 8%
- Audience gender: 70% men, 30% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Gadgets](https://www.trendhunter.com/gadgets)

## Key Themes

### What Makes This Trend Stand Out

- **Bluetooth Watches:** Opportunity for innovative features and improved connectivity in wearable devices.
- **Call Screening:** Potential for advancements in call management technology to optimize communication efficiency.
- **Discreet Notification:** Demand for discreet and convenient ways to receive notifications and messages.

### Sectors Adopting This

- **Wearable Technology:** Opportunity for manufacturers to develop Bluetooth watches with advanced features and seamless integration with mobile devices.
- **Mobile Communication:** Potential for mobile phone companies to enhance call management features and improve user experience.
- **Fashion and Accessories:** Demand for stylish and fashionable Bluetooth watches that cater to the needs of professionals and individuals seeking discreet communication.

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