# It's all About Style. Apple's New Line of Fashionable Laptops By Greg Ponesse | Published 2006-05-18 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/its-all-about-style-apples-new-line-of-fashionable-laptops References: [nytimes](http://www.nytimes.com/2006/05/18/technology/18apple.html) [Apple's](https://www.trendhunter.com/trends/macbook-air-models) line of laptops aimed at consumers took a leap forward this week when the company released its new [MacBook](https://www.trendhunter.com/trends/new-tech-products) model. Intended to replace the slower iBook laptops, the new [MacBooks](https://www.trendhunter.com/trends/notchnook) have either a 1.8-gigahertz or 2.0-gigahertz Intel Core Duo processor under the hood. The new laptops have a bright, glossy 13-inch wide-screen display and a built-in iSight camera for video chats on the go. The MacBooks come with Apple's Front Row software and a tiny remote control for browsing your photo, movie and music collections without having to fiddle with the keyboard or trackpad. ## Trend Insights (Trend Hunter) - Score: 3.6/10 - Popularity: 71% | Activity: 30% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Computers](https://www.trendhunter.com/computers) ## Key Themes ### Why This Trend Is Growing - **Fashionable Laptops:** Opportunity for businesses to incorporate style and design choices into laptop models to appeal to fashion-conscious consumers. - **High-performance Processors:** Opportunity for industries to develop faster and more efficient processors to meet the demands of consumers. - **Integrated Webcam and Software:** Opportunity for businesses to integrate webcam technology and software applications into their products to enhance user experience and enable video communication on the go. ### Industries Being Reshaped - **Consumer Electronics:** Opportunity for consumer electronics companies to innovate and develop fashionable laptop designs that appeal to style-conscious consumers. - **Semiconductor:** Opportunity for semiconductor industry to develop and produce high-performance processors to meet the increasing demand for faster processing in laptops. - **Software Development:** Opportunity for software developers to create innovative webcam software and applications to enhance video communication on laptops. ## Related on Trend Hunter - [Hyper-Portable Productivity Laptops](https://www.trendhunter.com/trends/macbook-air-models.md) - [Demure High-Power Laptop Models](https://www.trendhunter.com/trends/new-apple-macbook-pro.md) - [Compact Hyper-Speedy Laptops](https://www.trendhunter.com/trends/apple-macbook-pro-with-m5.md) - [Subtle Blue Modern Laptops](https://www.trendhunter.com/trends/sky-blue.md) - [Ultra-Slim Powerful Laptops](https://www.trendhunter.com/trends/m2-macbook-air.md) - [Upgraded Creator-Focused Laptops](https://www.trendhunter.com/trends/macbook-pro-m4.md) - [New Tech Product Announcements](https://www.trendhunter.com/trends/new-tech-products.md) - [Slender Expansive Display Laptops](https://www.trendhunter.com/trends/15inch-macbook-air.md) - [Featherlight Ultra-Thin Laptops](https://www.trendhunter.com/trends/macbook.md)