# Brushed Brow Photoshoots The Flaunt 'It’s a Mad, Mad, Mad, Mad World' Editorial Stars Eve He By Meghan Young | Published 2012-11-13 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/its-a-mad-mad-mad-mad-world References: [fashiongonerogue](http://fashiongonerogue.com/eve-hewson-flaunt-magazine-novemberdecember-2012/) & [flaunt](http://flaunt.com/) Eve Hewson, the stunning daughter of U2 lead singer Bono and Ali Hewson, appears in the 'It’s a Mad, Mad, Mad, Mad World' editorial shot for Flaunt Magazine. An aspiring actress, the Irish beauty could very well follow [fellow celebrity offspring](https://www.trendhunter.com/trends/star-studded) Georgia May Jagger into the modelling industry. Her dark hair and piercing blue eyes are magnetic. The 'It’s a Mad, Mad, Mad, Mad World' editorial was lensed by photographer Zoey Grossman. Appearing in the November and December 2012 issue of the magazine, the photoshoot was styled by Leila Baboi. She showcases some standout pieces from this year's fall collections including the bold patterns of Miu Miu, Roberto Cavalli and Versus by Versace. The looks are perfected with [brushed brows](https://www.trendhunter.com/trends/superfluff-brow-mousse), [dark berry lips](https://www.trendhunter.com/trends/tom-ford-runway-lip-color) and pale skin. ## Trend Insights (Trend Hunter) - Score: 3.7/10 - Popularity: 71% | Activity: 33% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### What's Driving This Trend - **Celeb Offspring Modelling:** The trend of celebrity offspring entering the modeling industry presents opportunities for disruptive innovation in talent scouting, branding collaborations, and online platforms for connecting aspiring models with industry professionals. - **Bold and Dark Makeup:** The trend of bold and dark makeup, such as brushed brows, dark berry lips, and pale skin, opens up possibilities for disruptive innovation in cosmetics manufacturing, personalized makeup consultations, and augmented reality beauty apps. - **Editorial Photoshoots:** The trend of editorial photoshoots, featuring unique styling and storytelling, offers opportunities for disruptive innovation in fashion photography techniques, themed branding campaigns, and immersive fashion editorial experiences. ### Who This Affects Most - **Fashion Modeling:** The fashion modeling industry can explore disruptive innovation in talent scouting platforms, personalized modeling agencies, and virtual runway shows. - **Cosmetics:** The cosmetics industry can embrace disruptive innovation through the development of bold and dark makeup products, sustainable packaging solutions, and personalized makeup subscription services. - **Fashion Photography:** The fashion photography industry can leverage disruptive innovation in augmented reality photography apps, interactive fashion storytelling experiences, and sustainable photoshoot practices. ## Related on Trend Hunter - [Intergenerational Fashion Series](https://www.trendhunter.com/trends/gapstudios-fw25.md) - [Exploratory Rose-Centered Fashion Campaigns](https://www.trendhunter.com/trends/eva-green.md) - [Celebrity-Approved Eyewear Collections](https://www.trendhunter.com/trends/echo-frame.md) - [Actress-Approved Prestigious Beauty Brands](https://www.trendhunter.com/trends/daisy-edgarjones.md) - [Intimate Fashion Capsules](https://www.trendhunter.com/trends/velvet-heat.md) - [Restyled Cinematic Makeup Campaigns](https://www.trendhunter.com/trends/il-pranzo-campaign.md) - [Concept Eyewear Campaigns](https://www.trendhunter.com/trends/bouquet-collection-1.md) - [Star Studded Luxury Campaigns](https://www.trendhunter.com/trends/star-studded.md) - [Volume-Building Brow Gels](https://www.trendhunter.com/trends/tinted-brow-gel.md)