# Ride-Hailing Essential Item Deliveries Lyft Launched an Initiative Named Essential Deliveries By Daniel Johnson | Published 2020-04-15 | Business Source: Trend Hunter, https://www.trendhunter.com/trends/item-deliveries References: [engadget](https://www.engadget.com/lyft-essential-deliveries-154006219.html) & [lyft](https://www.lyft.com/blog/posts/essential-deliveries) [Lyft](https://www.trendhunter.com/trends/pet-rides) will now be completing essential item deliveries for various government organizations and businesses. Completing item deliveries allows the platform to provide employment for its drivers, while also meeting the increasing demand for deliveries. Lyft named the program Essential Deliveries, and it will transport different goods like meals, produce, medical supplies, hygiene items and more. The company states that drivers will follow contact-free protocols, and they will make similar wages to what they normally would have earned. Currently, Lyft’s partners for the initiative include [Dole Packaged Foods](https://www.trendhunter.com/trends/china-international-import-expo), as well as the [Army of Angeles](https://www.trendhunter.com/trends/Military-retail-access). Lyft is also in talks with other organizations located in Atlanta and North Carolina, to provide food to lower-income areas. Image Credit: Lyft ## Trend Insights (Trend Hunter) - Score: 2.4/10 - Popularity: 23% | Activity: 41% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Business](https://www.trendhunter.com/business) > [New Ventures](https://www.trendhunter.com/newventures) ## Key Themes ### What's Driving This Trend - **Essential Item Deliveries:** Disruptive innovation opportunities include developing specialized delivery platforms and technologies for essential items. - **Contact-free Protocols:** Disruptive innovation opportunities include creating new contactless delivery methods and technologies. - **Partnerships with Government Organizations and Businesses:** Disruptive innovation opportunities include establishing collaborations between ride-hailing platforms and various government organizations and businesses for essential item deliveries. ### Who This Affects Most - **Ride-hailing:** Disruptive innovation opportunities include expanding ride-hailing services to include essential item deliveries. - **Food Delivery:** Disruptive innovation opportunities include integrating essential item deliveries into existing food delivery platforms and services. - **Supply Chain and Logistics:** Disruptive innovation opportunities include optimizing supply chain and logistics operations for efficient essential item deliveries. ## Related on Trend Hunter - [Pet-Friendly Rideshare Services](https://www.trendhunter.com/trends/pet-rides.md) - [Electric Earning Incentives](https://www.trendhunter.com/trends/new-earning-incentive.md) - [Tow-Truck App Services](https://www.trendhunter.com/trends/lyft-2.md) - [Voting Day Rideshare Deals](https://www.trendhunter.com/trends/voting-initiatives.md) - [Partnered Food Delivery Systems](https://www.trendhunter.com/trends/self-delivery.md) - [Protected Driver Selection Features](https://www.trendhunter.com/trends/lyft-3.md) - [Discounted Rideshare Partnerships](https://www.trendhunter.com/trends/discounted-rideshare.md) - [Grocery Delivery Service Expansions](https://www.trendhunter.com/trends/uber-eats-grocery-experience.md) - [Expanded Food Delivery Apps](https://www.trendhunter.com/trends/instacart-3.md)