# Handcrafted Canned Margaritas Fabrizia’s Italian Margarita is Free From Added Colors and Flavors By Laura McQuarrie | Published 2018-04-14 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/italian-margarita References: [bevindustry](https://www.bevindustry.com/articles/91037-fabrizias-italian-margarita) & [fabriziaspirits](http://www.fabriziaspirits.com/cocktails/) [Fabrizia Spirits](https://www.trendhunter.com/trends/fabrizia-grande-holiday-cheer-box) recently launched a [ready-to-serve canned version](https://www.trendhunter.com/trends/cointreau-cocktail-twists-margaritas) of its Italian Margarita that is all-natural, as well as free from any added colors, flavors and preservatives. The canned cocktail product from Fabrizia Spirits is made with [premium tequila](https://www.trendhunter.com/trends/angel-margarita) and the brand's popular Fabrizia Limoncello, which features Sicilian lemons. The globally inspired ready-to-drink cocktail is conveniently sold in packs of six, appealing to the Millennial consumer who is looking for a quick and easy beverage option to share during an occasion. The new and refreshing canned margarita cocktail also has the potential to appeal to some consumers as a sophisticated take on the classic summer lemonade with an adult twist thanks to a splash of alcohol. ## Trend Insights (Trend Hunter) - Score: 2.8/10 - Popularity: 36% | Activity: 40% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### What Makes This Trend Stand Out - **All-natural Canned Cocktails:** The trend of canned cocktails made with all-natural ingredients is disrupting the traditional bottled cocktail industry. - **Convenient Ready-to-drink Cocktails:** The trend of ready-to-drink canned cocktails is opening up opportunities for easy, on-the-go beverage options for busy consumers. - **Sophisticated Adult Lemonade:** The trend of creating cocktails inspired by traditional summer beverages, like lemonade, is shaking up the classic cocktail space. ### Sectors Adopting This - **Beverage Industry:** The beverage industry can innovate by creating canned cocktails with all-natural and premium ingredients, appealing to health-conscious and eco-friendly consumers. - **Alcohol Industry:** The alcohol industry can tap into the growing market of ready-to-drink canned cocktails by offering a variety of options and flavors, meeting the demand of busy and adventurous consumers. - **Event Planning Industry:** The event planning industry can incorporate all-natural canned cocktails as a trendy and easy beverage option for guests, satisfying the desire for convenience and sophistication. ## Related on Trend Hunter - [Premium Canned Margaritas](https://www.trendhunter.com/trends/casamigos-margaritas.md) - [Fruity Canned Margaritas](https://www.trendhunter.com/trends/ready-to-drink-margarita.md) - [Flavorful Ready-to-Drink Margaritas](https://www.trendhunter.com/trends/readytodrink-margaritas.md) - [Low-Calorie Canned Margaritas](https://www.trendhunter.com/trends/soula.md) - [High-Quality Canned Margaritas](https://www.trendhunter.com/trends/picante-spicy-margarita.md) - [Canned Signature Margaritas](https://www.trendhunter.com/trends/mirror-margarita-canned.md) - [Premium Canned Tequila Beverages](https://www.trendhunter.com/trends/tequila-cazadores-1.md) - [Cold-Pressed Juice Cocktails](https://www.trendhunter.com/trends/margaret-cocktails.md) - [Margarita-Style Hard Seltzers](https://www.trendhunter.com/trends/cantina-margarita.md)