# Italian Design Brand Expansions Arper Opens a New Showroom in Chicago’s Vibrant Fulton Market By Kalin Ned | Published 2024-02-23 | Business Source: Trend Hunter, https://www.trendhunter.com/trends/italian-design-brand References: [officeinsight](https://officeinsight.com/officenewswire/arper-opens-new-showroom-space-in-chicago/) & [arper](http://www.arper.com)  [Arper](https://www.trendhunter.com/trends/arper) is an Italian design brand that opened its fifteenth global showroom this February, testifying to its growing success. Located in Chicago's Fulton [Market](https://www.trendhunter.com/trends/fresh-thyme-markets) district, this expansion reflects Arper's commitment to engaging with diverse communities directly as it departs from its previous presence solely within The Mart. The new 4,500-square-foot space was designed by Charlie Green Studio to showcase the Italian design brand's versatile product portfolio in various settings while emphasizing community, hospitality, and timeless aesthetics. Arper envisions the space as an [immersive experience for clients](https://www.trendhunter.com/trends/shaping-lasting-design), offering a studio-like setting for browsing and designing tailored solutions. With a focus on sustainability, the showroom incorporates eco-friendly features such as low-flow plumbing fixtures and Energy Star appliances. This move aligns with Arper's broader mission to integrate sustainability into its culture, processes, and products. ## Trend Insights (Trend Hunter) - Score: 1.4/10 - Popularity: 13% | Activity: 8% | Freshness: 21% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Business](https://www.trendhunter.com/business) > [Retail](https://www.trendhunter.com/retail) ## Key Themes ### Why This Trend Is Growing - **Sustainable Design Showrooms:** Opportunity for design brands to create immersive and eco-friendly spaces that emphasize sustainability and community engagement. - **Global Showroom Expansions:** Expanding showrooms globally allows brands to reach diverse communities and enhance their presence beyond traditional markets. - **Versatile Product Portfolios:** Design brands can leverage versatile product portfolios to showcase their offerings in various settings and cater to diverse client needs. ### Industries Being Reshaped - **Interior Design:** Interior design industry can explore creating sustainable showrooms to align with evolving consumer preferences for eco-friendly spaces. - **Retail:** Retail industry can benefit from expanding global showrooms to tap into new markets and enhance brand visibility internationally. - **Furniture Manufacturing:** Furniture manufacturers can focus on developing versatile product portfolios to cater to a wide range of design preferences and client demands. ## Related on Trend Hunter - [New York Furniture Showrooms](https://www.trendhunter.com/trends/porro.md) - [Life-Exploring Colorful Furniture](https://www.trendhunter.com/trends/arper.md) - [Experience-Focused Workplace Furniture Showroooms](https://www.trendhunter.com/trends/workplace-furniture-showrooom.md) - [Industrial New York Showrooms](https://www.trendhunter.com/trends/vitra-1.md) - [Furniture Flagship UK Expansions](https://www.trendhunter.com/trends/millerknoll.md) - [Rug Brand Flagship Locations](https://www.trendhunter.com/trends/armadillo.md) - [Expanding Furniture Collections](https://www.trendhunter.com/trends/fendi-casa1.md) - [American Heritage Apparel Expansions](https://www.trendhunter.com/trends/filsons-new-milan-flagship.md) - [Architectural Lighting Solutions](https://www.trendhunter.com/trends/lighting-innovation.md)