# Chic Sneaker Collaborations The Italia Independent x adidas Originals Collection is Sporty and Fun By Michael Hemsworth | Published 2015-09-11 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/italia-independent-x-adidas-originals-collection References: [highsnobiety](http://www.highsnobiety.com/2015/09/10/italia-independent-adidas-originals-denim-croc/) & [adidas](http://www.adidas.com/us/originals) Sneakers that aren't for training but designed for lifestyle are often crafted in a clunkier, less attractive fashion, but the [Italia Independent](https://www.trendhunter.com/trends/villa-cotton-hotel-italia-robe) x [adidas](https://www.trendhunter.com/trends/adidas-and-y3) Originals Collection looks to make waves by incorporating unexpected materials into footwear. Separated into two capsule collections including "DENIM" and "[CROC](https://www.trendhunter.com/trends/red-croc)," the Italia Independent x adidas Originals Collection looks to reinvent how we think about shoes oriented more towards the sidewalk than the running track. Incorporating awesome features from both brands, the Italia Independent x adidas Originals Collection is almost like a modern take on classic sneakers; the silhouette of an adidas shoe with the contemporary cool patterning Italia Independent. Set to release sometime in the coming weeks, the Italia Independent x adidas Originals Collection is sure to delight those looking for a fresh pair for fall. ## Trend Insights (Trend Hunter) - Score: 4.2/10 - Popularity: 75% | Activity: 43% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Gen Z, Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Shoes](https://www.trendhunter.com/shoes) ## Key Themes ### What's Driving This Trend - **Sneaker Collaborations:** Collaborations between fashion and sportswear brands present opportunities for innovative designs and materials in footwear. - **Lifestyle Sneakers:** Shifting consumer preferences towards casual and lifestyle-focused footwear create room for innovative designs and materials. - **Modernizing Classic Sneakers:** Reinterpreting traditional sneaker silhouettes with contemporary patterns and materials allows for unique and disruptive offerings. ### Who This Affects Most - **Fashion:** The fashion industry can leverage sneaker collaborations to create fresh and innovative footwear options. - **Sportswear:** Sportswear brands have the opportunity to tap into the lifestyle sneaker market by incorporating modern designs and materials. - **Footwear:** The footwear industry can explore disruptive innovation by modernizing classic sneaker silhouettes with unique materials and patterns. ## Related on Trend Hunter - [Chunky Collaborative Fashionable Shoes](https://www.trendhunter.com/trends/adidas-and-y3.md) - [Dynamic Collaborative Sneakers](https://www.trendhunter.com/trends/clot-superstar.md) - [Fashion-Forward Sporty Apparel](https://www.trendhunter.com/trends/clot-and-adidas-2.md) - [Formal-Ready Collaborative Footwear](https://www.trendhunter.com/trends/clot-and-adidas.md) - [Fashion Collaborative Sneaker Models](https://www.trendhunter.com/trends/clot-and-adidas-1.md) - [Sporty Espadrille Collaborations](https://www.trendhunter.com/trends/clot-x-adidas-1.md) - [Nature-Inspired Shoe Collabs](https://www.trendhunter.com/trends/ultraboost-5-x-hermanos-koumori.md) - [Performance-Inspired Fashion Collabs](https://www.trendhunter.com/trends/reebok-x-white-mountaineering1.md) - [Sneaker-Inspired Sporty Bags](https://www.trendhunter.com/trends/forza-e-coraggio.md)