# Horror Film Board Games IT Monopoly Features a Custom Game Board and Accessories By Michael Hemsworth | Published 2019-04-15 | Life-Stages Source: Trend Hunter, https://www.trendhunter.com/trends/it-monopoly References: [geekalerts](https://www.geekalerts.com/it-monopoly-game/) & [gamestop](https://www.gamestop.com/toys/monopoly-it-board-game-only-at-gamestop/172763) The IT Monopoly board game has been developed as an official pastime for players who are looking to relive the experience laid out in the namesake film. The game is set in Derry, Maine just like the film and requires players to work their way around the board in an attempt to gain a monopoly over the various locations therein. Six game tokens have been created in the likeness of an inhaler, balloon, glasses, bicycle, paper boat and Eddie's cast from the story to let participants make their way through the town to come out victorious. The IT Monopoly board game is priced at $39.99 and is set to be available for purchase on May 6, 2019 which positions it as an excellent lead-up to the next film entitled IT: Chapter Two that will hit theaters this fall. ## Trend Insights (Trend Hunter) - Score: 5.4/10 - Popularity: 77% | Activity: 78% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Life-Stages](https://www.trendhunter.com/life-stages) > [Toys](https://www.trendhunter.com/toys) ## Key Themes ### Key Themes Behind This Trend - **Horror Film Board Games:** Disruptive innovation opportunities: Creating board games based on popular horror films to engage fans and capitalize on their nostalgia. - **Custom Game Accessories:** Disruptive innovation opportunities: Designing unique and personalized game tokens and accessories to enhance the gaming experience and attract collectors. - **Movie Tie-in Merchandise:** Disruptive innovation opportunities: Developing merchandise related to upcoming films to create a buzz and generate interest among fans and collectors. ### Where This Applies - **Board Games:** Disruptive innovation opportunities: Incorporating elements of popular films into board games to attract a wider audience and tap into a previously untapped market. - **Collectibles:** Disruptive innovation opportunities: Creating unique and limited edition collectibles based on popular films and board games to cater to collectors and enthusiasts. - **Film Merchandise:** Disruptive innovation opportunities: Expanding the range of movie tie-in merchandise beyond traditional items to include board games and other interactive experiences. ## Related on Trend Hunter - [Movie-Inspired Board Games](https://www.trendhunter.com/trends/halloween-1.md) - [Film-Themed Board Games](https://www.trendhunter.com/trends/kpop-demon-hunters-monopoly.md) - [Special-Edition Sitcom Board Games](https://www.trendhunter.com/trends/monopoly-its-always-sunny-in-philadelphia.md) - [Spiritual Film-Inspired Board Games](https://www.trendhunter.com/trends/beetlejuice-ouija.md) - [Wizard-Themed Board Games](https://www.trendhunter.com/trends/monopolyharrypotteredition.md) - [Trading Card Board Games](https://www.trendhunter.com/trends/monopoly-prizm-nba-2nd-edition-board-game.md) - [Adorable Remixed Board Games](https://www.trendhunter.com/trends/tokidoki-edition-monopoly.md) - [Fashion Doll Board Games](https://www.trendhunter.com/trends/monopoly-barbie-edition.md) - [Italian-Inspired Board Games](https://www.trendhunter.com/trends/issimo-monopoly.md)