# Image-Based Israeli Cooking Apps The Look & Cook App Highlights Recipes by Meir Adoni By Rebecca Byers | Published 2016-03-08 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/israeli-startup References: [israel21c.org](http://www.israel21c.org/six-great-food-apps-from-israel/) & [itunes.apple](https://itunes.apple.com/us/app/look-cook-chef-meir-adoni/id548470911?mt=8) Created by Israeli startup Kinetic Art, Look & Cook is a mobile application that can only be described as a culinary experience for the [Instagram](https://www.trendhunter.com/trends/wechef) age. The innovative image-based platform brings 50 recipes by Israeli celebrity chef Meir Adoni to life through high-resolution images that expertly display the vibrantly hued fresh ingredients. In fact, the app and its crystal clear, drool-enticing step-by-step photo guides have been so popular that [Apple](https://www.trendhunter.com/trends/dietary-guidance) used them in a billboard campaign in America and Japan advertising the [iPad](https://www.trendhunter.com/trends/ikebana-reflections). In addition to the 50 recipes sourced from Israeli celebrity chef Meir Adoni, the Look & Cook mobile app was designed by Ronen Mizrahi with Israeli food photographer Dan Peretz and food stylist Amit Farber. Designed to be a visual experience, the Look & Cook app is a great example of the global influence of the Israeli cuisine revolution. ## Trend Insights (Trend Hunter) - Score: 4.0/10 - Popularity: 60% | Activity: 52% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, South America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What Makes This Trend Stand Out - **Image-based Cooking Apps:** Opportunity to leverage high-resolution images and step-by-step photo guides to enhance recipe apps and create immersive cooking experiences. - **Culinary Social Media:** Opportunity to develop platforms that combine food photography and recipes, catering to the visually inclined audience. - **Celebrity Chef Collaborations:** Opportunity to partner with renowned chefs to create interactive and visually appealing recipe apps. ### Sectors Adopting This - **Mobile App Development:** Opportunity to innovate in the mobile app market by integrating high-quality visuals and recipe guides. - **Food Photography:** Opportunity to offer professional food photography services for recipe apps and culinary content. - **Marketing and Advertising:** Opportunity to collaborate with chefs and create visually captivating billboard campaigns for food-related products and services. ## Related on Trend Hunter - [Digital Cookbook Apps](https://www.trendhunter.com/trends/cook-more.md) - [Cooking Companion Apps](https://www.trendhunter.com/trends/cook-well.md) - [Effortless Recipe Management Tools](https://www.trendhunter.com/trends/recipe-management.md) - [Video-First Food Ordering Experiences](https://www.trendhunter.com/trends/flavrs.md) - [High-End Kosher Dining Protocols](https://www.trendhunter.com/trends/highend-kosher-dining.md) - [AI-Powered Cooking Companions](https://www.trendhunter.com/trends/vinst.md) - [Narrated Family Recipe Apps](https://www.trendhunter.com/trends/recipe-apps.md) - [Streamlined Meal Planning Apps](https://www.trendhunter.com/trends/foodpot.md) - [AI-Powered TV Cookbooks](https://www.trendhunter.com/trends/samsung-food-1.md)