# Celebrity Chef Food Tours This Tel Aviv Food Tour is Led by Famous Israeli Chef Gil Hovav By Katherine Pendrill | Published 2016-03-08 | World Source: Trend Hunter, https://www.trendhunter.com/trends/israeli-chef References: [timesofisrael](http://www.timesofisrael.com/celebrity-chef-orders-foodies-dont-miss-the-holes-in-the-wall/) Famous Israeli chef Gil Hovav is currently leading a series of food tours through Tel Aviv. While Hovav is well known for hosting the [cooking show](https://www.trendhunter.com/trends/tvfoodmaps) 'Captain Cook,' now the famed foodie is lending his talents to a different part of the food industry. The food tours led by Hovav and partner Jack Gottlieb are part of a series of e-guidebooks called 'Israel’s Top 100 Ethnic Restaurants.' The tours take participants through Tel Aviv, stopping at different markets, mom-and-pop restaurants and other hidden gems along the way. In conjunction with the tours, the e-guidebooks help to introduce foodies to authentic Israeli culture and cuisine. In short, Hovav and Gottlieb aim to create a Jewish version of [TripAdvisor](https://www.trendhunter.com/trends/daytrip-app) for tourists. With the endorsement of a famous Israeli chef, the tours have become a popular way for tourists to uncover some of the Tel Aviv's best kept secrets. ## Trend Insights (Trend Hunter) - Score: 1.4/10 - Popularity: 6% | Activity: 27% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [World](https://www.trendhunter.com/world) > [Travel](https://www.trendhunter.com/travel) ## Key Themes ### What Makes This Trend Stand Out - **Food Tours Led by Celebrity Chefs:** Promoting food tours led by renowned chefs can increase tourism while showcasing local culinary culture. - **E-guidebooks for Ethnic Restaurants:** Developing e-guidebooks can help promote niche restaurants and cultural foods and be marketed as a travel companion app for tourists. - **Culinary Tourism:** The food industry can embrace culinary tourism, attracting foodies with diverse food experiences and cultural immersion. ### Sectors Adopting This - **Food and Beverage Tourism:** Creating unique food experiences and marketing them to tourists through celebrity chef-led tours can be a lucrative business opportunity in the hospitality and tourism industry. - **Travel and Hospitality:** The development of e-guidebooks and apps for niche restaurants can enhance tourism and improve the travel experiences of foodies while expanding business opportunities for the travel and hospitality industry. - **Cultural Tourism:** The food industry can tap the potential of cultural tourism and create business opportunities by highlighting diverse foods and culinary traditions unique to a region or country. ## Related on Trend Hunter - [Expert-Paired Prague Food Tours](https://www.trendhunter.com/trends/prague-food-pairing-tours.md) - [Star-Studded Chef Dining Experiences](https://www.trendhunter.com/trends/atlas-ocean-voyages.md) - [Food-Focused Travel Guide Platforms](https://www.trendhunter.com/trends/foodietrip.md) - [High-End Kosher Dining Protocols](https://www.trendhunter.com/trends/highend-kosher-dining.md) - [Celebrity Chef Meal Kits](https://www.trendhunter.com/trends/celebrity-experiences.md) - [Unique City-Based Culinary Tours](https://www.trendhunter.com/trends/tasty-tours.md) - [Chef-Crafted Mediterranean Menus](https://www.trendhunter.com/trends/yalla-falafel.md) - [Immersive Culinary Experiences](https://www.trendhunter.com/trends/immersive-culinary-experiences.md) - [Immersive Food Experiences](https://www.trendhunter.com/trends/how-to-become-the-worlds-greatest-chef.md)