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# Clown Fish Camp Gear
The ‘Isopod' Will Swim Through Extreme Weather

By Amanda Chang | Published 2010-10-12 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/isopod
References: [bornrich.org](http://www.bornrich.org/entry/live-like-penguins-in-the-polar-regions-with-nemo-s-isopod-tent/) & [nemoequipment](http://www.nemoequipment.com/tents2010)

Camp lovers everywhere who enjoy the thrill of camping in the most extreme weather conditions will adore the ‘Isopod.’ This little extreme weather trooper made by NEMO Equipment Inc. is designed to endure and get you through the most disastrous of weather conditions.

Using a breathable high-tech fabric called OSMO EX, the ‘Isopod’ has the ability to capture sunlight and increase interior temperature within the tent thus keeping you warm and dry from the frigid cold. Weighing 25.9 pounds, this bad weather baby ‘Isopod’ will be available next spring to you for $3,400.

## Trend Insights (Trend Hunter)

- Score: 4.9/10
- Popularity: 60% | Activity: 78% | Freshness: 8%
- Audience gender: 70% men, 30% women
- Primary generations: Millennial
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Life](https://www.trendhunter.com/life)

## Key Themes

### What Makes This Trend Stand Out

- **Extreme Weather Camping:** The 'Isopod' tent is a disruptive innovation opportunity for the camping industry in extreme weather conditions.
- **High-tech Camping Gear:** The use of OSMO EX fabric in products like the 'Isopod' presents disruptive innovation opportunities in the camping gear industry.
- **Weather-resistant Tents:** The 'Isopod' showcases the potential for disruptive innovation in creating tents that can withstand extreme weather conditions.

### Sectors Adopting This

- **Outdoor Recreation:** The outdoor recreation industry can explore disruptive innovation opportunities through the development of extreme weather camping gear like the 'Isopod'.
- **Textile Manufacturing:** The textile manufacturing industry can capitalize on disruptive innovation by developing fabrics like OSMO EX that provide weather-resistant properties.
- **Camping Gear Retail:** The camping gear retail industry can benefit from disruptive innovation by offering products like the 'Isopod' that cater to customers seeking extreme weather camping experiences.

## Related on Trend Hunter

- [Four-Season Inflatable Tents](https://www.trendhunter.com/trends/fourseason-inflatable-tent.md)
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