# AI-First Medicine Labs Isomorphic Labs is a New Venture from Alphabet Inc. By Laura McQuarrie | Published 2021-11-06 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/isomorphic-labs References: [designtaxi](https://designtaxi.com/news/416526/Samsung-Creates-1-000-Z-Flip-Denim-Jeans-With-Pocket-To-Carry-The-Smartphone/) & [isomorphiclabs](https://www.isomorphiclabs.com/blog)  [Alphabet Inc](https://www.trendhunter.com/trends/deepmind), the parent company of [Google](https://www.trendhunter.com/trends/deepmind-1), is introducing a new venture by the name of Isomorphic Labs that will put artificial intelligence to good use for the discovery of new medicines. With an AI-first approach, Isomorphic Labs is a new Alphabet company that promises to "reimagine the entire drug discovery process." In a highly collaborative environment, the company will leverage biology, medicinal chemistry, biophysics, engineering and more to approach drug discovery like never before. This start-up will fall under the company’s London research laboratory, [DeepMind](https://www.trendhunter.com/trends/bioptimus). Already, algorithms from DeepMind have been helpful for predicting the shapes of proteins (with atomic-level accuracy) and this technology has the potential to be an asset for studying and inventing the future of medicine. ## Trend Insights (Trend Hunter) - Score: 3.0/10 - Popularity: 19% | Activity: 62% | Freshness: 10% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### Key Themes Behind This Trend - **AI-first Medicine Discovery:** Isomorphic Labs will apply an AI-first approach to discover new medicines and streamline drug discovery. - **Collaborative Approach to Drug Discovery:** Isomorphic Labs' highly collaborative approach to drug discovery brings together multiple disciplines, including biology, medicinal chemistry, biophysics, and engineering. - **Protein Prediction Algorithm Application:** Isomorphic Labs aims to utilize the protein prediction algorithm developed by DeepMind to study and invent new medicine. ### Where This Applies - **Pharmaceutical Industry:** The pharmaceutical industry has a disruption opportunity in adopting an AI-first approach to drug discovery, and leveraging collaboration between different scientific disciplines. - **Artificial Intelligence Industry:** The AI industry has an opportunity to innovate by creating new tools and technologies tailored specifically for drug discovery and protein prediction. - **Biotech Industry:** The biotech industry has a disruptive opportunity to integrate AI and machine learning into drug discovery and the development of new medicines. ## Related on Trend Hunter - [Biology-Focused AI Models](https://www.trendhunter.com/trends/bioptimus.md) - [AI-Designed Medical Trials](https://www.trendhunter.com/trends/insilico-medicine.md) - [AI-Powered Drug Research](https://www.trendhunter.com/trends/xaira-therapeutics.md) - [AI-Driven Drug Discovery Collaborations](https://www.trendhunter.com/trends/drug-discovery.md) - [AI Drug Platforms](https://www.trendhunter.com/trends/insilico-medicine-mmai.md) - [AI Venture Studios](https://www.trendhunter.com/trends/ai-venture-studio.md) - [AI Mathematics Models](https://www.trendhunter.com/trends/deepmind-1.md) - [Medical Search Engine Chatbots](https://www.trendhunter.com/trends/mayo-clinic-1.md) - [Biomolecular AI Foundation Models](https://www.trendhunter.com/trends/biomolecular-research.md)