# Mad Hatter Couture Isabel Mastache Turns Heads By Turning Heads Into Spectacles By Ryan Hinkson | Published 2010-03-10 | Unique Source: Trend Hunter, https://www.trendhunter.com/trends/isabel-mastache References: [funkydowntown](http://funkydowntown.com/bizarre-hats-51st-madrid-fashion-week/) & [english.sina](http://english.sina.com/life/p/2010/0219/304460.html) Earlier this week, Trend Hunter Michael Hines floored us when he introduced us to the [Isabel Mastache Pee Pee trousers](http://www.trendhunter.com/trends/isabel-mastache-peepee-trousers). Well, the craziness did not stop there. Move over Johnny Depp, Isabel Mastache is taking mad hatting to a whole new level. I don't even know where to begin or how to describe the [crazy head wear](https://www.trendhunter.com/trends/shearling-style-hat) the models were sporting down the runway during the [boundary-pushing designer's Madrid Fashion Week show](https://www.trendhunter.com/trends/selkies-the-libertine-collection). Take a look at the pics of Isabel Mastache's fashions yourself, but seeing may not mean believing this time. ## Trend Insights (Trend Hunter) - Score: 4.3/10 - Popularity: 74% | Activity: 47% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Unique](https://www.trendhunter.com/unique) > [Bizarre](https://www.trendhunter.com/bizarre) ## Key Themes ### Why This Trend Is Growing - **Crazy Head Wear:** There is a trend towards boundary-pushing and unconventional head wear in the fashion industry, creating opportunities for avant-garde designers. - **Mad Hatting:** Mad hatting is gaining popularity as a form of self-expression, opening up possibilities for designers to create unique and eccentric headpieces. - **Disruptive Fashion Shows:** Fashion shows are becoming more daring and unconventional, providing an opportunity for designers to showcase their creativity and push the boundaries of traditional fashion. ### Industries Being Reshaped - **Fashion:** The fashion industry is being disrupted by unconventional and avant-garde designs, creating new opportunities for designers to stand out and attract attention. - **Design:** The design industry is embracing disruptive and eccentric trends in head wear, allowing designers to explore unique and unconventional concepts. - **Event Management:** Event management professionals can tap into the trend of disruptive fashion shows and create immersive and extraordinary experiences for both designers and audiences. ## Related on Trend Hunter - [Avant-Garde Radish Accessories](https://www.trendhunter.com/trends/radish-hat.md) - [Wild Animal-Decorated Gowns](https://www.trendhunter.com/trends/schiaparelli-lion-head.md) - [Striking Artisan Cheese Hats](https://www.trendhunter.com/trends/rinds-roses-collection.md) - [Potato Sack Couture Collections](https://www.trendhunter.com/trends/haute-potato-collection.md) - [Cutting-Edge Wearable Furnishings](https://www.trendhunter.com/trends/cuttingedge-wearable-furnishings-mcm-wearable-casa-intersects-luxury-fashio.md) - [Couture Ketchup Dresses](https://www.trendhunter.com/trends/la-robe-ketchup.md) - [Statement-Making Bridal Veils](https://www.trendhunter.com/trends/non-traditional-wedding-veils.md) - [Randomness-Inspired Designer Footwear Lines](https://www.trendhunter.com/trends/beauty-in-chaos.md) - [Edgy Backpack-Centric Fashion Shows](https://www.trendhunter.com/trends/at-the-edge-of-time.md)