# Toy-totting Campaigns The Isabel Marant Inez & Vinoodh Advertisements Are Playful By Jordy E | Published 2015-06-05 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/isabel-marant-inez-vinoodh References: [fashioncopious.typepad](http://fashioncopious.typepad.com/fashioncopious/2015/06/natasha-poly-for-isabel-marant-fw-1516-campaign-by-inez-vinoodh.html) & [isabelmarant](http://www.isabelmarant.com) The Isabel Marant Inez & Vinoodh Fall/Winter 2015/2016 campaign exhibits a playful take on [high fashion](https://www.trendhunter.com/trends/stylish-fashion-campaigns-marc-jacobs-unveils-its-spring-2025-marcworld-cam) via model Natasha Poly. In the current series, Poly posed in a youthful manner for the photography duo who shot dice and a Rubik's cube along with the collection. Poly proved that motion is one of the best ways to capture audiences as she wielded a silver yoga ball, slouched sideways and kicked a [packed trunk](https://www.trendhunter.com/trends/uncompromisingly-light-campaign). This engaging production did an excellent job of displaying the latest Isabel Marant line as Inez & Vinoodh shot [a patterned two-piece suit](https://www.trendhunter.com/trends/jiyongkim-fw25), an oversize outerwear piece and a ruffled dress. A simplistic approach to grunge fashion was also central to these advertisements. In many of the images, Poly sported chunky leather boots with thick buckles, adding eccentric elements to this series. ## Trend Insights (Trend Hunter) - Score: 2.7/10 - Popularity: 38% | Activity: 35% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Millennial, Gen X - Top markets: Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### Key Themes Behind This Trend - **Playful Fashion Advertising:** Motion and playfulness are effective ways to capture audiences in fashion advertising. - **Simplistic Grunge Fashion:** Simplistic grunge fashion is gaining popularity in high-end fashion. - **Incorporating Toys in Fashion Campaigns:** Toys and childhood nostalgia are being incorporated in fashion campaigns for a playful and youthful appeal. ### Where This Applies - **Fashion Industry:** The fashion industry can benefit from incorporating motion, playfulness, and simplicity in their advertising campaigns. - **Toy Industry:** The toy industry has the potential to collaborate with the fashion industry in incorporating toys in fashion campaigns. - **Advertising Industry:** The advertising industry can explore the effective use of motion and playfulness in advertising campaigns beyond fashion. ## Related on Trend Hunter - [Contemporary Femininity Fashion Campaigns](https://www.trendhunter.com/trends/contemporary-femininity.md) - [Whimsical High-Fashion Holiday Campaigns](https://www.trendhunter.com/trends/roger-vivier-holiday-2025.md) - [Star-Studded Fashion Collections](https://www.trendhunter.com/trends/winter-2025-campaign.md) - [Neighborhood-Inspired Campaigns](https://www.trendhunter.com/trends/kotn-fw-2024-collection.md) - [Playful Travel Fashion Campaigns](https://www.trendhunter.com/trends/fossil-made-for-this.md) - [Iconic Stylish Bag Campaigns](https://www.trendhunter.com/trends/fendis-summer-2025-campaign.md) - [Exploratory Rose-Centered Fashion Campaigns](https://www.trendhunter.com/trends/eva-green.md) - [Cinematic Fashion Campaigns](https://www.trendhunter.com/trends/alessandro-micheles.md) - [Nostalgic Winter Intimates Campaigns](https://www.trendhunter.com/trends/skims-holiday-campaign.md)