# Sultry Supermodel Lookbooks Gisele Bundchen Fronts the Isabel Marant Fall 2014 Campaign By Farida Helmy | Published 2014-06-29 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/isabel-marant-fall References: [fashiongonerogue](http://www.fashiongonerogue.com/gisele-bundchen-isabel-marant-fall-2014-campaign/) & [isabelmarant](http://www.isabelmarant.com/en/collections/isabel-marant/winter-2014/) The new Isabel Marant Fall 2014 [campaign scores goddess Gisele Bundchen](https://www.trendhunter.com/trends/eva-green) to be the front of its latest ads. When the supermodel and Brazilian bombshell is the face of a brand’s campaign you know that both the collection and the campaign are bound to blow up and fly off the shelves. Having been off the campaign scene for a while now, the gorgeous Bundchen comes back with a vengeance by fronting her first Isabel Marant campaign in three years. The knockout beauty looks radiant and flawlessly fresh-faced wearing only minimal makeup and letting her lustrous wavy hair loose. Posing in the Paris-based designer’s [fall/winter looks](https://www.trendhunter.com/trends/knys-fall-2025), Bundchen looks sultry in [menswear-inspired styles](https://www.trendhunter.com/trends/contemporary-femininity)—which include relaxed suiting and comfy knits. ## Trend Insights (Trend Hunter) - Score: 5.3/10 - Popularity: 82% | Activity: 69% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### Why This Trend Is Growing - **Celebrities in Fashion Campaigns:** The use of popular celebrities in fashion campaigns can increase brand recognition and drive sales. - **Minimal Makeup and Natural Beauty:** The trend of minimal makeup and embracing natural beauty in fashion campaigns is gaining popularity. - **Menswear-inspired Styles:** The incorporation of menswear-inspired styles in women's fashion is a disruptive innovation opportunity to cater to a broader customer base. ### Industries Being Reshaped - **Fashion:** Incorporating celebrities in fashion campaigns can help brands stand out and increase sales. - **Beauty:** The rise of minimal makeup and embracing natural beauty opens up opportunities for beauty brands to promote their products. - **Retail:** The adoption of menswear-inspired styles in women's fashion can create new market segments and drive sales in the retail industry. ## Related on Trend Hunter - [Modern-Day Travel Campaigns](https://www.trendhunter.com/trends/modernday-travel.md) - [Star-Studded Fashion Collections](https://www.trendhunter.com/trends/winter-2025-campaign.md) - [Intimate Fashion Capsules](https://www.trendhunter.com/trends/velvet-heat.md) - [Exploratory Rose-Centered Fashion Campaigns](https://www.trendhunter.com/trends/eva-green.md) - [Contemporary Femininity Fashion Campaigns](https://www.trendhunter.com/trends/contemporary-femininity.md) - [Restyled Cinematic Makeup Campaigns](https://www.trendhunter.com/trends/il-pranzo-campaign.md) - [Effortless Urban Campaigns](https://www.trendhunter.com/trends/knys-fall-2025.md) - [Empowering Woman-Inspired Campaigns](https://www.trendhunter.com/trends/how-lovely-to-be-a-woman.md) - [Authentic Fashion House Campaigns](https://www.trendhunter.com/trends/springsummer-2024.md)