# Low-Cost GPS Smartwatches The 'IronCloud' Smartwatch Offers Up to 50 Days of Battery Life By Michael Hemsworth | Published 2018-01-24 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/ironcloud-smartwatch References: [geeky-gadgets](https://www.geeky-gadgets.com/ironcloud-rugged-gps-smartwatch-23-01-2018/) & [indiegogo](https://www.indiegogo.com/projects/ironcloud-premium-multi-sport-gps-smart-watch#/) The 'IronCloud' smartwatch has been created as a new rugged accessory for users that will provide them with a series of functionalities that makes them perfect for [active lifestyles](https://www.trendhunter.com/trends/aurafit-g12). Featuring a [rugged case](https://www.trendhunter.com/trends/garmin-tactix-8-cerakote-edition) that is capable of withstanding water depths of up to 100 meters, the smartwatch has a titanium bezel and a sapphire glass screen that will enable it to stand up to whatever you can throw at it. The 'IronCloud' smartwatch has a battery pack that will provide up to 50 days of power, while the integrated GPS technology enable you to maintain connectivity without having to keep your smartphone on your person. The smartwatch identifies the increasing demand for products and solutions for the avid outdoor enthusiast who's looking to stay connected while they hike, camp or explore. ## Trend Insights (Trend Hunter) - Score: 6.2/10 - Popularity: 85% | Activity: 94% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Watches](https://www.trendhunter.com/watches) ## Key Themes ### What's Driving This Trend - **Rugged GPS Wearables:** Opportunity for companies to create durable and reliable GPS wearables for outdoor enthusiasts. - **Long-lasting Batteries:** Chance for businesses to explore longer-lasting battery options for wearables and other mobile devices. - **Independent Connectivity:** Potential for technology companies to develop wearable devices that can maintain connectivity without requiring a smartphone. ### Who This Affects Most - **Wearable Technology:** Companies in the wearable technology industry can develop rugged GPS smartwatches with longer battery life and independent connectivity options. - **Outdoor Gear:** Outdoor gear companies can collaborate with technology firms to create durable, GPS-enabled smartwatches for outdoor enthusiasts. - **Battery Technology:** Battery manufacturers can explore and develop long-lasting battery options for wearable devices and other mobile technologies. ## Related on Trend Hunter - [Low-Cost Aluminum Smartwatches](https://www.trendhunter.com/trends/oneplus-watch-2r.md) - [Accessible Active Smartwatches](https://www.trendhunter.com/trends/amazfit-active-max.md) - [Low-Cost Feature-Packed Smartwatches](https://www.trendhunter.com/trends/cmf-watch-pro.md) - [Rugged Mechanically Inspired Smartwatches](https://www.trendhunter.com/trends/black-shark-gs3-ultra.md) - [High-End Affordable Smartwatches](https://www.trendhunter.com/trends/ticwatch-atlas.md) - [Low-Cost Multi-Sport Smartwatches](https://www.trendhunter.com/trends/coros-nomad.md) - [Extreme Adventurer Smartwatches](https://www.trendhunter.com/trends/apple-watch-ultra.md) - [Dependable Adventurer Smartwatches](https://www.trendhunter.com/trends/suunto-vertical-2.md) - [Military-Grade Durability Smartwatches](https://www.trendhunter.com/trends/kospet-tank-x1.md)