# AI-Powered Dating Apps iris Uses AI Algorithms to Match Users Based on Personal Preferences By Colin Smith | Published 2022-07-14 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/iris-dating References: [irisdating](https://www.irisdating.com/)  'iris Dating' is a new mobile app created by the Vice President of Development at [Oracle](https://www.trendhunter.com/trends/fandom-fuel-kit), the computer technology corporation. iris takes a unique approach to online dating by implementing [proprietary artificial intelligence (AI) algorithms](https://www.trendhunter.com/trends/chemistry-ai) to streamline the dating process for all users. Instead of tasking users with swiping endlessly on a random feed of single daters, the iris application learns the preferences of each user and populates their feeds with the people that they would be more interested in matching with. In addition to its streamlined processes, the iris Dating app also places an emphasis on safety and security. The application requires [real-time selfie verification](https://www.trendhunter.com/trends/vibing) to prevent online impersonation and "catfishing." Additionally, the dating app assigns users a trust rating and rewards them for being consistently truthful and honest about themselves and their intentions. Image Credit: iris Dating ## Trend Insights (Trend Hunter) - Score: 6.5/10 - Popularity: 87% | Activity: 97% | Freshness: 12% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Life](https://www.trendhunter.com/life) ## Key Themes ### Why This Trend Is Growing - **AI-powered Dating:** Developing AI-powered dating applications that utilize learning algorithms to match users based on personal preferences. - **Streamlined Online Dating:** Creating streamlined online dating platforms to provide personalized matches and offer a more efficient dating experience. - **Safe Dating App:** Integrating features like selfie verification and trust rating to enhance the safety and security of dating apps. ### Industries Being Reshaped - **Mobile App Development:** Developing new mobile applications that leverage AI algorithms and machine learning to streamline processes and offer personalized services. - **Online Dating Services:** Innovating the online dating industry by incorporating AI, machine learning, and safety features like selfie verification and trust rating. - **Cybersecurity:** Providing cybersecurity services to online dating platforms to prevent online impersonation and catfishing, as well as ensuring user data is safe and secure. ## Related on Trend Hunter - [AI-Enhanced Dating Apps](https://www.trendhunter.com/trends/tinder-ai-photo-selection.md) - [Redefined AI Dating](https://www.trendhunter.com/trends/hey-ai.md) - [Matchmaker-Trained AI Apps](https://www.trendhunter.com/trends/three-day-rule.md) - [AI-Assisted Dating Platforms](https://www.trendhunter.com/trends/overtone-app.md) - [AI-Powered Profile Tools](https://www.trendhunter.com/trends/bumble-2.md) - [AI Matchmakers](https://www.trendhunter.com/trends/ai-matchmaker.md) - [AI Dating Coach Apps](https://www.trendhunter.com/trends/ai-dating-coach-apps.md) - [AI-Powered Dating Simulators](https://www.trendhunter.com/trends/koi-suru-ai.md) - [AI-Powered Swiping Assistants](https://www.trendhunter.com/trends/wizard-of-swipe-for-tinder.md)