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# Japanese-Inspired Bath Bombs
Lush Debuts Ippuku Bath Bombs Inspired by Japanese Bathing Tradition

By Grace Mahas | Published 2023-05-30 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/ippuku-bath-bombs
References: [lushusa](https://www.lushusa.com/?gclid=CjwKCAjw9NeXBhAMEiwAbaY4lktwPGYzTLBzbbca9n1EBEVQKKWgDRk7pq6E15i3JzaJoHkyhuHzZRoCQUAQAvD_BwE)

Global cosmetics brand [Lush](https://www.trendhunter.com/trends/lush-shiba-inu) unveils its newest creation, the Ippuku Bath Bombs. Inspired by the Japanese practice of taking brief breaks, "Ippuku" represents a moment of serene tranquillity amidst daily hustle. These handcrafted bath bombs incorporate traditional Japanese ingredients, offering a restorative bathing experience.

Available online from June 1st and in physical stores from June 12th, Lush's Ippuku bath bombs are designed to provide a small, yet powerful dose of refreshment. Developed in collaboration with Lush's creative team in Japan, the bath bombs blend traditional Japanese ingredients into a form of bathing artistry. The Ippuku Ryo set, designed to cool and balance the body, includes bath bombs enriched with seaweed and mood-boosting scents reminiscent of forest bathing scenes. The Ippuku Dan set is designed to warm the body and evoke sensations of comfort and invigoration.

## Trend Insights (Trend Hunter)

- Score: 6.6/10
- Popularity: 94% | Activity: 90% | Freshness: 15%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics)

## Key Themes

### What's Driving This Trend

- **Japanese-inspired Beauty Products:** The trend of incorporating traditional Japanese ingredients into beauty products provides an opportunity for innovation in the global cosmetics industry.
- **Holistic Spa Experiences:** The trend of creating restorative experiences with bath products offers opportunities for disruptive innovation in the spa and wellness industry.
- **Mental Health in Product Design:** The trend of incorporating mood-boosting scents into bath products reflects an opportunity to prioritize mental health in product innovation, across various industries.

### Who This Affects Most

- **Cosmetics:** Lush's Ippuku Bath Bombs exemplify how the Japanese beauty industry can inspire innovation in the global cosmetics market.
- **Spa and Wellness:** Lush's Ippuku Bath Bombs offer an opportunity for the spa and wellness industry to incorporate traditional Japanese ingredients into restorative experiences.
- **Home and Self Care:** Lush's Ippuku Bath Bombs reflect an opportunity for the home and self-care industry to incorporate holistic mental health care into product design and development.

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