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# iPod Neckties
The iTie Becomes Your Extra Pocket

By David Tan Dar-Wei | Published 2009-05-04 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/ipod-neckties
References: [theitie](http://www.theitie.com/)

The iTie is the latest innovation in ties. It's said to stay in perfect condition all the time and never get out of position. What's more, there is a secret pocket behind the iTie that allows you to store anything there.

The iTie's secret pocket is being marketed for a place where you can store your [iPods or MP3 players](https://www.trendhunter.com/trends/music-player-wearable-wallet). The earphones can come up through the collar and presto--[no exposed wires](https://www.trendhunter.com/trends/racer-worldwide-racerpods-necklace)!

**Implications** - Businesses that offer their clients a wide variety of ways to utilize their favorite products will be well-received in today's society. Much of today's consumer base considers conveniences as one of the most reputable traits in products.

## Trend Insights (Trend Hunter)

- Score: 3.7/10
- Popularity: 17% | Activity: 87% | Freshness: 8%
- Audience gender: 90% men, 10% women
- Primary generations: Millennial
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Fashion for Men](https://www.trendhunter.com/fashionformen)

## Key Themes

### Key Themes Behind This Trend

- **Wearable Tech Fashion:** As the iTie integrates effectively with technology, wearable tech fashion is an avenue to explore for fashion designers.
- **Concealed Pockets:** Products with concealed and practical pockets are becoming more popular in the market, presenting an opportunity for fashion designers and product developers.
- **Headphone Management:** Managing headphone wires can be a struggle, and products like the iTie that help streamline this process have a potential market for consumers seeking such solutions.

### Where This Applies

- **Fashion:** Fashion brands and designers can explore integrating technology in clothing and products like the iTie that integrates functional pockets and complements the modern lifestyle.
- **Tech Accessories:** Tech accessories such as iPods and MP3 players can integrate with products like the iTie and offer more utility value to users, potentially opening up edges in the market for tech innovation.
- **Product Packaging:** Packaging and delivery businesses can explore the idea of offering reusable, practical and usable packaging such as the iTie, which can help businesses to reduce waste and improve user experience.

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- [Tool-Integrated Smartwatch Straps](https://www.trendhunter.com/trends/tilink-titanium-multifunction-edc-bracelet.md)
