# Phone-Mimicking MP3 Players The iPod Nano 7 is Nearly the Size of a Credit Card By Meghan Young | Published 2012-09-14 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/ipod-nano-7 References: [theverge](http://www.theverge.com/2012/9/12/3322354/apple-new-ipod-nano-hands-on-photos) & [apple](http://www.apple.com/ipod-nano/) The iPod Nano 7 has diverged greatly from the previous Nano designs. As though inspired by the defunct [iPods](https://www.trendhunter.com/trends/ipod-classic-iphone-17-case) as well as the [iPhones](https://www.trendhunter.com/trends/ipod-classic), it boasts a similar rectangular shape and home button. Granted, it is a lot smaller than both of those other devices. Not to mention that it is the [thinnest iPod ever created](https://www.trendhunter.com/trends/ipod-classic-fidget). Nearly the size of a credit card, the iPod Nano 7 is just 5.4mm thin. Available in October, the iPod Nano 7 is also equipped with a multitouch display. Although it cannot access the Internet since it lacks a web browser and doesn’t support Wi-FI, it does have bluetooth capabilities. This will come in handy when wirelessly streaming to other devices. It is important to note that it will be available in seven different colors ## Trend Insights (Trend Hunter) - Score: 6.7/10 - Popularity: 93% | Activity: 100% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Multimedia](https://www.trendhunter.com/multimedia) ## Key Themes ### What's Driving This Trend - **Phone-inspired MP3 Players:** Designing MP3 players that mimic smartphones in terms of appearance and features can increase sales to target younger consumers. - **Ultra-thin Portable Devices:** Developing ultra-slim portable devices with advanced technological features can drive demand in the personal electronics market. - **Bluetooth-enabled Audio Devices:** Creating audio devices with Bluetooth connectivity such as speakers, headphones, and earphones banks on the increasing demand of consumers for wireless technology. ### Who This Affects Most - **Consumer Electronics:** Innovating existing product offerings, such as MP3 players, can help businesses maintain a competitive edge in the consumer electronics industry. - **Telecommunications:** Creating bluetooth-enabled products can create opportunities in the telecommunications industry to provide consumers an integrated experience across devices - **Tech Accessories:** Creating accessories for ultra-thin portable devices, such as cases to protect from breakage, can be another lucrative market worth targeting. ## Related on Trend Hunter - [Smartwatch-Turned Nostalgic Handheld](https://www.trendhunter.com/trends/tinypod.md) - [Fan-Made Digital Audio Players](https://www.trendhunter.com/trends/nothing-npod.md) - [Micro-Sized Smartphone Models](https://www.trendhunter.com/trends/nanophone.md) - [Compact Cassette-Inspired Music Players](https://www.trendhunter.com/trends/snowsky-retro.md) - [Nostalgic Music-Inspired Mirrors](https://www.trendhunter.com/trends/imirror.md) - [Retro Music Device-Inspired Mirrors](https://www.trendhunter.com/trends/drought.md) - [Keychain-Sized Gaming Consoles](https://www.trendhunter.com/trends/rg-nano.md) - [Multifunctional Compact Music Players](https://www.trendhunter.com/trends/playdisc.md) - [Nostalgic Watch-Fitting Cases](https://www.trendhunter.com/trends/tinypod-1.md)