# Food Allergen Detection Apps The Ipiit App Advises Shoppers on Allergens in Grocery Store Products By Joey Haar | Published 2017-10-27 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/ipiit-app References: [wncn](http://wncn.com/2017/10/04/food-allergy-apps-can-help-but-arent-foolproof/) & [ipiit](https://www.ipiit.com/) Searching through label after label for ingredients that might trigger allergies becomes a pain in no time, so the Ipiit app is designed to speed up that process. The [iPhone](https://www.trendhunter.com/trends/ethical-barcode) and Android app brands itself as "the food ambassador", with an internal encyclopedia that knows the ingredients of nearly any product available on the shelves. With the app, users need not waste time in the supermarket reading through the ingredients of every product they purchase. To use the Ipiit app, shoppers just open it up and use their smartphone camera to [scan the barcode](https://www.trendhunter.com/trends/getchmeva) of whichever product they're interested in buying. The app can instantly read through the ingredients in that product, and it has an easy to read interface that immediately tells users whether the food is [free of the specified allergens](https://www.trendhunter.com/trends/freeform). ## Trend Insights (Trend Hunter) - Score: 0.6/10 - Popularity: 2% | Activity: 7% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Why This Trend Is Growing - **Food Allergen Detection:** The development of apps and technology that can detect food allergens provides a solution for consumers with allergies to quickly identify safe products. ### Industries Being Reshaped - **Mobile App Development:** The rise of food allergen detection apps creates opportunities for app developers to create innovative and user-friendly solutions for shoppers with allergies. ## Related on Trend Hunter - [Dietary Food Scanners](https://www.trendhunter.com/trends/nutrime.md) - [Allergen-Detecting Food Testers](https://www.trendhunter.com/trends/allergen-alert.md) - [Multi-Lingual Food Label Scanners](https://www.trendhunter.com/trends/food-avoidance-scanner.md) - [Comprehensive Dietary Restriction Apps](https://www.trendhunter.com/trends/food-scanner-discovery.md) - [AI-Powered Food Label Apps](https://www.trendhunter.com/trends/zoe-health-app.md) - [Portable Allergy-Testing Kits](https://www.trendhunter.com/trends/portable-allergytesting-kit.md) - [Food Production Allergen Tests](https://www.trendhunter.com/trends/hygenia.md) - [Product Safety Scanners](https://www.trendhunter.com/trends/safe-or-not.md) - [Vegan Food Scanners](https://www.trendhunter.com/trends/vegcheck.md)