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# Playful Smartphone Protectors
The iPhone Brick Case Lets You Build With LEGO Blocks on the Go

By Christopher DeLuca | Published 2011-06-26 | Tech
Source: Trend Hunter, https://www.trendhunter.com/trends/iphone-brick-case
References: [thinkgeek](http://www.thinkgeek.com/gadgets/cellphone/e78a/?cpg=fbl_e78a) & [sweetandnerdy](http://www.sweetandnerdy.com/2011/05/s-accessories-lego-iphone-case.html)

The iPhone Brick Case harks back to a simpler when My Little Pony, G.I. Joe and Sesame Street were important culture factors. This [smartphone protector](https://www.trendhunter.com/trends/iphone-17-cases) is made from [LEGO](https://www.trendhunter.com/trends/wireless-charger-platform) blocks. Get out your old toys that you have buried in a closet somewhere, because you can use them to build something magnificent atop your case.

What I particularly like about the iPhone Brick Case is that it is a fun piece that is sure to start a conversation. With the majority of iPhone owners going the sleek and minimal route, it is nice to able to stand out and express your individuality. The iPhone Brick Case is a quirky piece that will without a doubt make you the coolest iPhone owner on your entire block.

## Trend Insights (Trend Hunter)

- Score: 2.8/10
- Popularity: 34% | Activity: 43% | Freshness: 8%
- Audience gender: 70% men, 30% women
- Primary generations: Gen Z, Millennial
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Mobile](https://www.trendhunter.com/mobile)

## Key Themes

### Key Themes Behind This Trend

- **Playful Smartphone Protectors:** The trend of playful and customizable smartphone cases is growing, providing opportunities for companies to innovate with new materials and designs to attract consumers.
- **Lego-inspired Cases:** The success of the iPhone Brick Case shows the potential for more cases inspired by popular toys and brands, presenting an opportunity for licensing and partnership deals.
- **Individuality Through Accessories:** The desire for individuals to express their unique personalities through accessories can lead to the development of more personalized and customizable smartphone protective cases.

### Where This Applies

- **Consumer Electronics:** New materials and designs for customizable smartphone cases can create opportunities for innovation and growth in the electronics industry.
- **Toy Manufacturing:** Collaborations with smartphone accessory companies can create new opportunities for toy manufacturers to extend their brand reach and penetrate new markets.
- **Fashion and Accessories:** The need for individuals to express their individuality through accessories provides opportunities for fashion and accessory companies to innovate with new designs and materials for smartphone protective cases.

## Related on Trend Hunter

- [Playful Custom Tech Designs](https://www.trendhunter.com/trends/charm-phone-case.md)
- [Power-Providing LED Smartphone Cases](https://www.trendhunter.com/trends/starcase.md)
- [Customizable LED Smartphone Cases](https://www.trendhunter.com/trends/smart-iphone-case.md)
- [Building Block Tech Stations](https://www.trendhunter.com/trends/wireless-charger-platform.md)
- [Smartphone Case Pin Charms](https://www.trendhunter.com/trends/customizable-smartphone-cases.md)
- [Building Block-Inspired Suitcases](https://www.trendhunter.com/trends/lego-luggage.md)
- [Brick Toy Revivals](https://www.trendhunter.com/trends/game-boy-set.md)
- [Retro Computer-Inspired Phone Cases](https://www.trendhunter.com/trends/classic-c1.md)
- [Interactive Gaming Phone Cases](https://www.trendhunter.com/trends/gaming-phone-case.md)