# Colorful Weather-Detecting Apps This iOS Weather App Tells the Temperature in Color By Sarah St.Jules | Published 2013-08-08 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/ios-weather-app References: [cmybacon](http://www.cmybacon.com/2012/07/solar-a-beautiful-new-weather-app-for-ios/) & [apple](http://www.apple.com/ca/ios/ios7/?cid=wwa-ca-kwg-features-0001&siclientid=7689&sessguid=323680aa-acf3-4910-a071-1c356487430a&userguid=323680aa-acf3-4910-a071-1c356487430a&permguid=323680aa-acf3-4910-a071-1c356487430a) Checking the weather every day is a pretty important step in many daily routines, and this new iOS weather app will help make the temperature more beautiful. This app lets the user know the forecast by [showing a certain color](https://www.trendhunter.com/trends/stratosplash). Users are able to see the short-term and long-term forecasts just by the swipe of their fingers. In order to see the [24 hour weather](https://www.trendhunter.com/trends/sun-day-app) one would swipe up, and to see the 3 day forecast you would swipe down. Once someone understood the commands, this would be an incredibly easy app to use. This iOS weather app may not always guarantee sunny skies, but it is visually stunning, and this is sometimes all you need on a cloudy day. ## Trend Insights (Trend Hunter) - Score: 1.4/10 - Popularity: 16% | Activity: 19% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Mobile](https://www.trendhunter.com/mobile) ## Key Themes ### Key Themes Behind This Trend - **Color-based Weather Apps:** Visual and creative app design can be used to present information in a novel and appealing way, disrupting traditional weather reporting. - **User-friendly Weather Technology:** Improved user experience and ease-of-use in weather technology could lead to increased adoption and an opportunity for market growth. - **Personalized Weather Reporting:** Innovations that allow users to customize their weather experience could lead to increased user engagement and loyalty. ### Where This Applies - **Mobile App Development:** Creative and visually appealing design features, combined with seamless user experience, are key priorities in the competitive mobile app development industry. - **Weather Technology:** Developing more visually engaging and personalized weather technology can provide opportunities for disruption and growth in the weather industry. - **Marketing and Advertising:** Creative and engaging design features and personalized experiences could help distinguish a brand or product in an oversaturated marketing and advertising industry. ## Related on Trend Hunter - [Illustrated Weather Forecasting](https://www.trendhunter.com/trends/cartoon-weather.md) - [Interactive Weather Forecasts](https://www.trendhunter.com/trends/brzzy.md) - [Musical Weather Forecast Playlists](https://www.trendhunter.com/trends/skytunes.md) - [Weather Forecasting Apps](https://www.trendhunter.com/trends/rainy-skies.md) - [Weather-Based Dressing Apps](https://www.trendhunter.com/trends/howmanylayersidagse.md) - [Hyperlocal Weather Forecasting](https://www.trendhunter.com/trends/rainbow-weather.md) - [Ambient Weather Visuals](https://www.trendhunter.com/trends/weather-screen.md) - [Desktop Weather Tools](https://www.trendhunter.com/trends/weather-forecast-app-menu.md) - [Detailed Weather App Features](https://www.trendhunter.com/trends/pixel-weather.md)