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# Multi-Purpose Booze Bottles
Zarb Champagne Creates a Few Intriguing Bottle Designs

By Peter Vallas | Published 2010-12-25 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/intriguing-champagne-bottles
References: [dezeen](http://www.dezeen.com/2010/12/21/zarb-champagne-by-they/)

Zarb Champagne was launched in 2009 by Amsterdam communications agency, THEY. The product had a successful launch where it was showcased and sold in Belgium, France, Asia, the United States and other parts of the world.

This year, Zarb Champagne introduced a line of [designer packaging for their specialty champagne](https://www.trendhunter.com/trends/dom-prignon-x-takashi-murakami) with the help of deep sea photographers and renowned costume designers.

The [bottle designs](https://www.trendhunter.com/trends/sculptural-glass-bottles) are clever, compelling and very zany, which speaks for the company name, as the term "zarb" translates to "bizarre" in French slang.

## Trend Insights (Trend Hunter)

- Score: 4.5/10
- Popularity: 75% | Activity: 52% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design)

## Key Themes

### What Makes This Trend Stand Out

- **Designer Packaging:** There is an opportunity for businesses to explore unique and eye-catching packaging designs for their products.
- **Collaboration with Artists:** Collaborating with artists from different fields can result in innovative and visually striking product designs.
- **International Expansion:** Expanding into markets outside of the company's home country can lead to increased brand exposure and sales opportunities.

### Sectors Adopting This

- **Beverage:** Innovative packaging designs can disrupt the beverage industry, attracting customers with visually appealing products.
- **Art and Design:** By collaborating with artists, businesses can bring unique and creative designs to the art and design industry, opening up new possibilities for artistic expression.
- **Hospitality and Tourism:** International expansion can disrupt the hospitality and tourism industry by introducing new products and experiences to different markets around the world.

## Related on Trend Hunter

- [Luxury Heritage-Driven Vodkas](https://www.trendhunter.com/trends/zarova-vodka.md)
- [Design-Forward Champagne Packaging](https://www.trendhunter.com/trends/simon-porte-jacquemus.md)
- [Supercar-Inspired Wine Bottles](https://www.trendhunter.com/trends/taron-wine-bottle-designs.md)
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- [Personalized Non-Alcoholic Beverages](https://www.trendhunter.com/trends/le-fizz-by-ghia.md)
- [Reusable Aperitif Bottles](https://www.trendhunter.com/trends/ghia.md)
- [Redesigned Sparkling Water Collaborations](https://www.trendhunter.com/trends/perriers-bottle-design.md)
- [Abstract Artwork Champagne Branding](https://www.trendhunter.com/trends/dom-prignon-and-jeanmichel-basquiat.md)
