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# Omnidirectional Conveyor Belts
Intralox ARB Technology Moves Parcels in Any Direction

By Joey Haar | Published 2016-11-23 | Tech
Source: Trend Hunter, https://www.trendhunter.com/trends/intralox-arb
References: [thenextweb](http://thenextweb.com/shareables/2016/11/22/omnidirectional-conveyor-belts/) & [intralox](http://www.intralox.com/arb-automation-equipment.aspx)

The Intralox ARB system is a revolution for [manufacturing and packaging plants](https://www.trendhunter.com/trends/korea-innovation-foundation) around the world. The technology is a modernized version of a conveyor belt with the ability to move items in any direction and place them in a specifically desired formation.

The original conveyor belt was itself a massive development for the industrial revolution, allowing producers to quickly and efficiently move their wares across the factory floor and saving both time and money. The Intralox ARB system is a further extension of those same benefits.

ARB stands for "Activated Roller Belt," which is a brief descriptor of the technology. Rather than a belt that rotates around pins, Intralox ARB comprises hundreds of individual, omnidirectional rollers that each exert a specific directional force on the object. Working in conjunction through a [coordinated software program](https://www.trendhunter.com/trends/cosmic-machine-vision), these rollers can move products anywhere.

## Trend Insights (Trend Hunter)

- Score: 2.8/10
- Popularity: 32% | Activity: 43% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Gadgets](https://www.trendhunter.com/gadgets)

## Key Themes

### What's Driving This Trend

- **Omnidirectional Conveyor Belt Technology:** Disruptive innovation opportunity: Develop improved software programs to enhance coordination and precision of the omnidirectional rollers for faster and more efficient movement of products.
- **Automated Packaging Solutions:** Disruptive innovation opportunity: Integrate Intralox ARB technology with automated packaging machines to streamline the packaging process and reduce manual labor.
- **Flexible Manufacturing Systems:** Disruptive innovation opportunity: Combine Intralox ARB technology with flexible manufacturing systems to create highly adaptable production lines capable of handling diverse product variations.

### Who This Affects Most

- **Manufacturing:** Disruptive innovation opportunity: Implement Intralox ARB technology to optimize material handling and improve overall production efficiency in manufacturing plants.
- **Warehouse and Logistics:** Disruptive innovation opportunity: Utilize Intralox ARB technology to revolutionize warehouse and logistics operations by enabling faster and more precise movement of parcels and packages.
- **Robotics and Automation:** Disruptive innovation opportunity: Integrate Intralox ARB technology with robots and automated systems to create advanced material handling solutions with enhanced versatility and control.

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