# Flavored Intimate Wipes Sweetums' pH-Balanced, All-Natural Wipes are Discrete & Mess-Free By Laura McQuarrie | Published 2021-07-26 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/intimate-wipe References: [prnewswire](https://www.prnewswire.com/news-releases/flavored-intimate-wipe-takes-foreplay-to-a-tasty-new-level-301340980.html) & [sweetumswipes](https://sweetumswipes.com/) Sweetums is introducing the first all-natural [intimate wipes](https://www.trendhunter.com/trends/menthole-xxtreme) with flavor and they are mess-free, [pH balanced](https://www.trendhunter.com/trends/intimate-serum) and discretely packaged for taking on the go. The wipes don't leave behind an oily or sticky residue but they do come in sweet varieties like Pina Colada, Watermelon and Mango, Cherry, Cinnamon Bun and Mojito. The fun and playful products from Sweetums have the potential to empower individuals to find their voice, enhance their connections with a partner and support easy cleansing and refreshing on the go. As the brand describes, "With a reduction in social distancing people want to explore their newfound sexual desires once again in a healthy and confident way." These wipes are safe to use all over the body for instant cleansing and sweetening. ## Trend Insights (Trend Hunter) - Score: 3.0/10 - Popularity: 26% | Activity: 55% | Freshness: 10% - Audience gender: 30% men, 70% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### Key Themes Behind This Trend - **Flavored Intimate Products:** The introduction of flavored intimate wipes presents opportunities for other flavored intimate and personal care products. - **Discrete, On-the-go Personal Care:** Discrete and mess-free packaging for personal care products can provide convenience and open doors for other on-the-go personal care innovations. - **All-natural Personal Care:** The demand for all-natural personal care presents opportunities for other all-natural personal care products that are healthy and eco-friendly. ### Where This Applies - **Personal Care:** The personal care industry can explore innovative new products, such as scented wipes, that provide convenience for consumers on the go. - **Health & Wellness:** The health and wellness industry can benefit from creating more all-natural, pH-balanced personal care products that promote healthy self-care. - **Adult Products:** The adult products industry has an opportunity to expand its market by offering more playful and approachable products that empower individuals to explore new desires. ## Related on Trend Hunter - [Skin-Caring Intimate Products](https://www.trendhunter.com/trends/hey-sweet-cheeks.md) - [Flushable Feminine Wipes](https://www.trendhunter.com/trends/down-there-wipes.md) - [Summery Intimate Serums](https://www.trendhunter.com/trends/vipstick-serum.md) - [Experience-Enhancing Flavoured Lubricants](https://www.trendhunter.com/trends/flavored-lubricant.md) - [Fruit-Infused Intimate Bodycare](https://www.trendhunter.com/trends/berry-crush-line.md) - [Cooling Male Hygiene Wipes](https://www.trendhunter.com/trends/menthole-xxtreme.md) - [Mint-Scented Feminine Washes](https://www.trendhunter.com/trends/mintscented-feminine-washes-waphyto-unveils-the-new-intimate-foaming-wash-i.md) - [Anti-Odor Hygiene Wipes](https://www.trendhunter.com/trends/ultimate-fresh-hygiene-wipes.md) - [Microbiome-Balancing Intimate Sprays](https://www.trendhunter.com/trends/intimate-spray.md)