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# Pink-Haired Lover Photoshoots
The Interview Russia May 2012 Editorial Stars Lindsay Ellingson

By Meghan Young | Published 2012-04-28 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/interview-russia-may-2012
References: [fashiongonerogue](http://fashiongonerogue.com/lindsey-ellingson-guy-aroch-interview-russia-may-2012/) & [interviewrussia.ru](http://interviewrussia.ru/)

Model Lindsay Ellingson is head over heels in love in the Interview Russia May 2012 editorial; so much so that her hair has become a nice shade of [pink](https://www.trendhunter.com/trends/longchamps-le-pliage-xtra) to better represent the [romantic theme](https://www.trendhunter.com/trends/for-love-and-lemons-1) of the photoshoot. It is only a coincidence that such colored tresses are a current fad in the beauty industry. They were created by hairstylist Thomas Hintermeier.

The Interview Russia May 2012 editorial was lensed by Israeli American New York-based photographer Guy Aroch. Beautifully capturing new love, he portrays the infatuated feelings in a gritty and candid manner. The [Victoria’s Secret California](https://www.trendhunter.com/trends/pink-by-frankies-bikinis)-born beauty roams around the city with her lover, clad in 80s Berlin-inspired fashion that was selected and styled by fashion editor Gro Curtis. The photoshoot showcases such labels as Chanel, Hugo Boss, Dior Homme and Carven.

## Trend Insights (Trend Hunter)

- Score: 4.1/10
- Popularity: 53% | Activity: 61% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### Key Themes Behind This Trend

- **Pink Hair Trend:** The growing trend of colored hair presents an opportunity for beauty companies to innovate with new, bold hair dyes and styling products.
- **Romantic Editorial Trend:** The rise of romantic editorial photography presents an opportunity for fashion brands and publications to showcase romantic, intimate styles and stories.
- **80s-inspired Fashion Trend:** The resurgence of 80s fashion presents an opportunity for clothing brands to offer retro-inspired collections and designs.

### Where This Applies

- **Beauty Industry:** The colored hair trend presents an opportunity for beauty companies to offer new and innovative hair dyes and styling products.
- **Fashion Industry:** The rise of romantic and intimate editorial photography and 80s-inspired fashion present opportunities for fashion brands to create and market bold new collections or designs.
- **Photography Industry:** The growing trend of romantic editorial photography presents an opportunity for photographers to push the boundaries of intimate and emotional storytelling with their work.

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