# Playful Plywood Editorials Giampaolo Sgura shoots for Interview Magazine Germany March 2014 By Ashley Noelle Lesiak | Published 2014-02-28 | Pop Culture Source: Trend Hunter, https://www.trendhunter.com/trends/interview-magazine-germany-march-2014 References: [thefashionography](http://thefashionography.com/anna-selezneva-interview-germany-march-2014/) & [interview.de](http://www.interview.de/) This Interview Magazine Germany March 2014 style story has a weird and slightly naturalistic take on modern minimalism. Forget modernism as glass and steel; photographer Giampaolo Sgura snaps up this shoot while show us that the right color wood is just as modern as any metal. Model Anna Selezneva poses while playing with [light minimalist pieces of wood](https://www.trendhunter.com/trends/age-of-wood). It’s the kind of wood you would expect to see at a Swedish art gallery. Selezneva is clearly wearing a very choppy black wig, which isn’t helped by the [crown made of bits of wood](https://www.trendhunter.com/trends/dinesen-apartment) that sits on her head in one of the shoots. To go with the theme of minimal modernism, all the fashion in this Interview Magazine Germany March 2014 editorial is in either [black or white](https://www.trendhunter.com/trends/grigio-verde). ## Trend Insights (Trend Hunter) - Score: 3.8/10 - Popularity: 54% | Activity: 53% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, South America, Europe, Asia, Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Media](https://www.trendhunter.com/media) ## Key Themes ### Why This Trend Is Growing - **Minimal Modernism:** Opportunity for companies to embrace minimalist designs and incorporate natural materials like wood into their products and branding. - **Playful Editorials:** Chance for fashion brands and publications to experiment with unconventional styles, such as using wooden accessories and props in photo shoots. - **Swedish Art Gallery Aesthetics:** Potential for businesses to create products and spaces that evoke the clean and natural aesthetic of Swedish art galleries. ### Industries Being Reshaped - **Fashion:** Fashion brands can explore new, unconventional styles and incorporate natural materials into their designs. - **Home Decor:** Opportunity for home decor companies to create minimalist designs with natural elements, inspired by Swedish art gallery aesthetics. - **Photography:** Photographers can experiment with unique props and accessories, like wooden items, to create visually striking editorials. ## Related on Trend Hunter - [Modern Minimalist Apparel Collections](https://www.trendhunter.com/trends/auteur-studios-latest-summer-edit.md) - [Salvaged Timber Furniture Capsule](https://www.trendhunter.com/trends/formwork-collection.md) - [Monochrome Fashion Campaigns](https://www.trendhunter.com/trends/jiyongkim-fw25.md) - [Artful Plywood Furniture](https://www.trendhunter.com/trends/bla-station.md) - [Dynamic Timber Furniture Designs](https://www.trendhunter.com/trends/down-to-earth.md) - [Wood-Centric Simple Furniture Series](https://www.trendhunter.com/trends/collective-collection.md) - [Refined Mdf Collections](https://www.trendhunter.com/trends/undressed-series.md) - [Paired-Back Modernist Interiors](https://www.trendhunter.com/trends/modernist-interior.md) - [Gendered Concept-Exploring Furniture](https://www.trendhunter.com/trends/la-casa-dentro.md)