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# Video Game-Inspired Vehicles
Hyundai Introduces the New INTEROID EV Influenced by Gaming

By Amy Duong | Published 2025-03-27 | Autos
Source: Trend Hunter, https://www.trendhunter.com/trends/interoid-ev
References: [hyundai](https://www.hyundai.com/worldwide/en/newsroom/detail/0000000919)

![Video Game-Inspired Vehicles](https://cdn.trendhunterstatic.com/thumbs/564/interoid-ev.jpeg)

South Korean company [Hyundai](https://www.trendhunter.com/trends/electric-subcompact-suv) introduces a look at its new INTEROID EV, which is an electric car that is fully designed with inspiration from video games. It even features a pixelated design aesthetic further supported by a power-packed performance to elevate its functions. The team unveils a special teaser video to excite fans alike along with images that will follow with a full reveal next month at the Seoul Mobility Show.

The car is based on the affordable [INSTER](https://www.trendhunter.com/trends/hyundai-inster) electric sub-compact and the brand describes it as "funky, youthful, and muscular nature." The exterior has a lot of playful details including the flared wheels with air vents, pixelated headlights, an aggressive spoiler at the back, and a roof scoop.

Image Credit: Hyundai

## Trend Insights (Trend Hunter)

- Score: 6.1/10
- Popularity: 71% | Activity: 75% | Freshness: 38%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, South America, Europe, Asia, Africa

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Autos](https://www.trendhunter.com/autos)

## Key Themes

### Key Themes Behind This Trend

- **Gamified Vehicle Design:** Vehicles inspired by video game aesthetics symbolize a shift towards more engaging and personalized automotive design.
- **Pixelated Aesthetic in Automotive:** The adoption of pixelated designs in vehicles reflects a trend towards blending digital culture with traditional manufacturing processes.
- **Seamless Digital-automotive Integration:** The integration of video game design elements into electric vehicles showcases a convergence of the gaming and automotive industries, offering new immersive consumer experiences.

### Where This Applies

- **Automotive Manufacturing:** The automotive industry is experiencing disruptive change as it incorporates elements from the gaming sector, enabling unique vehicle personalization.
- **Electric Vehicles:** Electric vehicles with design influences from gaming can capture a youthful market and rejuvenate interest in sustainable transportation.
- **Video Game Design:** Video game design principles crossing over into physical product development signify growing opportunities for collaboration between digital and industrial designers.

## Related on Trend Hunter

- [Gaming-Inspired Vehicle Concepts](https://www.trendhunter.com/trends/electric-subcompact-suv.md)
- [Game-Inspired Electric Vehicles](https://www.trendhunter.com/trends/inception-ev.md)
- [Video Game-Inspired Vehicle Designs](https://www.trendhunter.com/trends/mg-maze.md)
- [EV Headlight Flashlights](https://www.trendhunter.com/trends/hyundai-ioniq-pixel-toy-flashlight.md)
- [Futuristic Retro-Inspired Sedans](https://www.trendhunter.com/trends/hyundai-nine.md)
- [Future-Forward Electric Sedans](https://www.trendhunter.com/trends/ioniq-6.md)
- [Video Game-Like Sports Cars](https://www.trendhunter.com/trends/milano-vision-gt.md)
- [Restored Retro-Futuristic Sedans](https://www.trendhunter.com/trends/1986-hyundai-grandeur.md)
- [Retro Electric Concepts](https://www.trendhunter.com/trends/stellar.md)
