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# Web-Promoting Apparel
This FourthFloorPrintShop Internet Sweatshirt Includes a Collegiate Crest

By Alyson Wyers | Published 2013-12-30 | Pop Culture
Source: Trend Hunter, https://www.trendhunter.com/trends/internet-sweatshirt
References: [fancy](http://fancy.com/things/213735687034247071/Internet-Sweatshirt-by-Fourth-Floor-Print-Shop) & [etsy](http://www.etsy.com/listing/112139939/the-internet-sweatshirt)

This clever Internet sweatshirt available on [Etsy](https://www.trendhunter.com/trends/tarotandreading) from the FourthFloorPrintShop celebrates online education. The gray crewneck American Apparel sweatshirt is printed with a laptop-incorporating [collegiate crest](https://www.trendhunter.com/trends/yale-university) with the word 'Internet' emblazoned across the chest. The sleeves have a raglan finish for a classic look and comfortable feel. The unisex Internet sweatshirt is handmade and made out of cozy cotton.

The shirt is ideal for [lounging at home](https://www.trendhunter.com/trends/uniqlo-loungewear), running casual errands, studying or learning about new things via the web. The lounge wear could be paired with jeans, leggings or more sweats. The Internet sweatshirt also makes a wonderful gift for anyone who spends copious amounts of time online or for someone who feels they have learned a lot from the world wide web.

## Trend Insights (Trend Hunter)

- Score: 3.3/10
- Popularity: 49% | Activity: 41% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Internet](https://www.trendhunter.com/internet)

## Key Themes

### Why This Trend Is Growing

- **Internet Apparel:** The rise of online education and remote work presents an opportunity for apparel companies to create unique and trendy clothing items.
- **Collegiate Streetwear:** Updating classic university fashion with modern designs can attract a wider audience and create a new style niche.
- **Handmade Fashion:** A growing trend of artisanal, handmade products provides an opportunity for small businesses and entrepreneurs to enter the fashion market.

### Industries Being Reshaped

- **Apparel Industry:** Companies can innovate their product offerings by incorporating more tech-related designs and meeting the demand for comfortable yet stylish clothing.
- **Education Industry:** Promoting online education through branded fashion items can raise awareness and attract potential students seeking more flexible learning options.
- **E-commerce Industry:** Handmade items have been a recent trend on e-commerce sites, allowing for small businesses to reach a wider audience and compete with larger retailers.

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