# Online Overuse Charts The 'How the Internet is Ruining Your Brain' Infographic Speaks a Sad Truth By Harris Jay Rosenberg Alterman | Published 2012-04-13 | Pop Culture Source: Trend Hunter, https://www.trendhunter.com/trends/internet-is-ruining-your-brain References: [mashable](http://mashable.com/2012/04/10/brain-internet-infographic/) The 'How the Internet is Ruining Your Brain' Infographic reveals that people are spending way too much time on the web and it's slowly turning their brains into pudding. This graph mainly applies to people in North America who make up the vast majority of Internet users. All of the Internet users combined spend 35 billion hours a month surfing the Web. Most Web users also keep open [multiple tabs](https://www.trendhunter.com/trends/tabboo) and switch back and forth rapidly. This means that people are now taking in more information than ever before. However, this is not necessarily a positive thing because all of this Internet use causes the mind to become stressed leading to [lower creativity levels](https://www.trendhunter.com/trends/quizzy). Luckily once our minds melt, [Google](https://www.trendhunter.com/trends/memory-saver) can do all the thinking for us because as the infographic says, Google has "REPLACED OUR BRAINS." ## Trend Insights (Trend Hunter) - Score: 3.1/10 - Popularity: 85% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Internet](https://www.trendhunter.com/internet) ## Key Themes ### Key Themes Behind This Trend - **Internet Overuse:** Disruptive innovation opportunity: Develop technologies or services that help individuals manage and reduce their internet usage to improve brain health and creativity. - **Information Overload:** Disruptive innovation opportunity: Create tools or platforms that curate and filter information to support individuals in efficiently consuming and integrating knowledge. - **Dependency on Google:** Disruptive innovation opportunity: Explore alternative approaches to information retrieval and decision making that reduce reliance on Google or other centralized platforms. ### Where This Applies - **Digital Wellness:** Disruptive innovation opportunity: Provide solutions, such as apps and wearable devices, that promote a healthy and balanced digital lifestyle. - **Knowledge Management:** Disruptive innovation opportunity: Develop software or AI systems that effectively organize and present information to help individuals navigate and make sense of the abundance of online content. - **Semantic Search:** Disruptive innovation opportunity: Build search engines or algorithms that understand context and intent to provide more personalized and accurate search results. ## Related on Trend Hunter - [Phone Breakup Newsletters](https://www.trendhunter.com/trends/reclaim-your-brain.md) - [Time-Limiting Browser Extensions](https://www.trendhunter.com/trends/browsetimelimit.md) - [Intentional Online Experiences](https://www.trendhunter.com/trends/slow-internet.md) - [Browsing Productivity Trackers](https://www.trendhunter.com/trends/browser-time.md) - [Time Management Tools](https://www.trendhunter.com/trends/surfpal.md) - [Creative Text-to-Infographic Tools](https://www.trendhunter.com/trends/infographic-tools.md) - [Mobile Device Addiction Campaigns](https://www.trendhunter.com/trends/mobile-device-addiction.md) - [Brain Training Devices](https://www.trendhunter.com/trends/brainblink-brainblink.md) - [Addiction-Conscious Social Media Apps](https://www.trendhunter.com/trends/betimeful.md)