# Crowdsourced Corporate Layoffs Creative Agency Launches Internet Firing Squad By Alex Covert | Published 2008-12-19 | Pop Culture Source: Trend Hunter, https://www.trendhunter.com/trends/internet-firing-squad-crowdsourced-layoffs References: [ilovenewwork](http://www.ilovenewwork.com/2008/12/17/you-choose-we-fire/) & [youchoosewefire.be](http://www.youchoosewefire.be/) Belgian creative agency So Nice has put up a website for the sole purpose of firing one of their eight employees (either that or they have created a clever scheme that capitalizes on the shoddy economy). [You Choose We Fire](http://www.youchoosewefire.be/) features a Brady Bunch-style layout of those on the chopping block. According to the site, one of them has to go, and visitors to the site get to decide who it will be. **Implications** - The rising popularity of [social networking sites](https://www.trendhunter.com/trends/ayapo) has allowed for businesses to enhance their products, branding and services with networking tie-ins. Companies can reach new customers by using advancements in technology and online social media to launch campaigns and events that appeal to a large range of consumers. ## Trend Insights (Trend Hunter) - Score: 1.4/10 - Popularity: 1% | Activity: 34% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Internet](https://www.trendhunter.com/internet) ## Key Themes ### What's Driving This Trend - **Crowdsourced Firing:** The trend of crowdsourcing employee layoffs presents an opportunity for businesses to save on costs and streamline the downsizing process. - **Employee Empowerment:** The trend of allowing website visitors to decide on employee layoffs shows an opportunity for businesses to empower their customers and increase engagement. - **Controversial Marketing:** The trend of creating controversial marketing campaigns, such as the You Choose We Fire website, presents an opportunity for businesses to generate buzz and attract attention. ### Who This Affects Most - **Human Resources:** The human resources industry can benefit from the trend of crowdsourcing layoffs by offering consulting services for businesses looking to streamline their downsizing process. - **Marketing:** The marketing industry can take advantage of the trend of controversial marketing campaigns by offering creative and strategic services for businesses looking to make a splash and stand out. - **Technology:** The technology industry can benefit from the trend of employee empowerment by developing platforms and tools for businesses to engage their customers and allow them to participate in decision-making processes. ## Related on Trend Hunter - [Creative Frustration Outlets](https://www.trendhunter.com/trends/punch-your-client.md) - [Layoff-Tracking Job Connectors](https://www.trendhunter.com/trends/layoff-tracker.md) - [Work-Ditching Video Game Campaigns](https://www.trendhunter.com/trends/ghost-your-boss.md) - [Employee Resignations Campaigns](https://www.trendhunter.com/trends/souldboost.md) - [Creative Online Social Networks](https://www.trendhunter.com/trends/bf-island.md) - [Crowdsourced Outfit-Picking Apps](https://www.trendhunter.com/trends/choiced.md) - [Employee-Curated Fast Food Meals](https://www.trendhunter.com/trends/anti-celebrity-meals.md) - [Creative Experiment Sites](https://www.trendhunter.com/trends/worldsworstwebsitelol.md) - [Fan-Powered Reality Competitions](https://www.trendhunter.com/trends/pretzel-crust-island.md)