# Pet-Inspired Culinary Celebrations Fancy Feast is Marking International Cat Day with a "Feastival" By Laura McQuarrie | Published 2023-07-26 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/international-cat-day References: [bakercityherald](https://www.bakercityherald.com/ae/home_living/calling-all-cat-lovers-fancy-feast-to-host-f-te-du-feline-a-cat-inspired/article_8a9410aa-ad81-5fdb-9b81-714eb00449a8.html) & [FancyFeast](http://www.FancyFeast.com/CatDay)  This International Cat Day, Fancy Feast is throwing a first-of-its-kind Fête du Feline by Fancy Feast celebration. The cat-inspired outdoor "feastival" will be unfolding over the course of two days in August at Madison Square Park, giving human guests the chance to indulge in cat food-inspired culinary experiences. During the opening evening, the Fête du Feline Grand Tasting will be held, featuring culinary creations from Fancy Feast's in-house chef, Amanda Hassner and culinary entrepreneur Andrew Rea. The experience for cat lovers also includes hand-drawn cat portraits, custom engraved feline servingware and a meet-and-greet with the Fancy Feast cat. In 2022, the popular gourmet wet cat food brand also had a presence in New York City, sharing a taste of its best offerings with a pop-up Italian trattoria. ## Trend Insights (Trend Hunter) - Score: 6.2/10 - Popularity: 83% | Activity: 85% | Freshness: 17% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Interactive](https://www.trendhunter.com/interactive) ## Key Themes ### What's Driving This Trend - **Cat-inspired Culinary Experiences:** Opportunity for restaurants and food brands to create cat-themed dining events and menus, catering to cat lovers and expanding culinary experiences. - **Pop-up Dining Experiences:** Potential for brands to create temporary dining events and collaborations, offering unique and immersive culinary experiences to engage customers. - **Customized Serve-ware and Merchandise:** Market opportunity for companies to offer personalized cat-themed serve-ware and merchandise, tapping into the growing pet ownership and pet-themed lifestyle market. ### Who This Affects Most - **Restaurant Industry:** Restaurants can explore cat-inspired themed dining experiences or pop-up collaborations to attract cat-loving customers and create memorable experiences. - **Gourmet Food Brands:** Gourmet food brands can leverage cat-themed events and collaborations to showcase their products and engage with cat lovers, expanding their customer base. - **Pet Accessory Industry:** The pet accessory industry can create and market customized cat-themed serve-ware and merchandise, tapping into the growing pet ownership market and the demand for personalized products. ## Related on Trend Hunter - [Feline-Inspired Culinary Experiences](https://www.trendhunter.com/trends/purina-fancy-feast.md) - [Cat-Centric Culinary Collections](https://www.trendhunter.com/trends/feastivities-collection-by-fancy-feast.md) - [Feline-Themed Restaurants](https://www.trendhunter.com/trends/gatto-bianco.md) - [Cat-Inclusive Dinnerware](https://www.trendhunter.com/trends/fancy-feast-set-for-delight.md) - [Immersive Cat Lover Pop-Ups](https://www.trendhunter.com/trends/whiskas-purradise.md) - [Cat-Themed Vday Series](https://www.trendhunter.com/trends/cuddle-collection.md) - [Cat-Friendly Holiday Trees](https://www.trendhunter.com/trends/cat-friendly-holiday-tree.md) - [Big-Screen Cat Ads](https://www.trendhunter.com/trends/inaba.md) - [Dog-Friendly Dining Events](https://www.trendhunter.com/trends/cesar-restaurant-weekend-2025.md)