# Interactive Aromatic Art Spicy Lycra Socks Hang 'While Nothing Happens' in Italy By Elsa Blaine | Published 2009-02-03 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/interactive-art-while-nothing-happens References: [designboom](http://www.designboom.com/weblog/cat/10/view/5327/while-nothing-happens-by-ernesto-neto.html) Tubes of Lycra netting filled with spices hang from a glass ceiling in a [soft sculpture](https://www.trendhunter.com/trends/soft-world-sharp-edges) called ‘While nothing Happens’ by Brazilian artist Ernesto Neto. The [aromatic socks are suspended](https://www.trendhunter.com/trends/duo-installation) from the glass ceiling at the Macro Hall gallery in Rome, Italy. The [interactive installation](https://www.trendhunter.com/trends/lola-mullenlowe) was designed to stir up memories of such things as travel and of one’s past. As visitors brush up against the spicy drops, some of which are only a few feet from the floor, the exotic fragrances mingle and fill the air. ## Trend Insights (Trend Hunter) - Score: 1.4/10 - Popularity: 15% | Activity: 20% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Key Themes Behind This Trend - **Interactive Aromatic Installations:** Creating multi-sensory installations that engage the sense of smell and touch to evoke emotions and memories. - **Suspended Sculptures:** Designing art pieces that are suspended from the ceiling or hung in mid-air, pushing the boundaries of traditional art installations. - **Multi-cultural Artistic Expressions:** Exploring cultural diversity and incorporating it into art forms to create unique and thought-provoking installations. ### Where This Applies - **Art and Culture:** Creating interactive installations in museums, galleries, and art festivals that offer a unique perspective to viewers and encourage sensory engagement. - **Experiential Marketing:** Designing sensory installations for events, product launches, and retail spaces that create a memorable experience for customers, increasing engagement and recall. - **Restaurants and Hospitality:** Incorporating multi-sensory installations in restaurants, cafes, and hotels to create a unique dining or staying experience for customers, setting them apart from competitors. ## Related on Trend Hunter - [Wonderous Art Installations](https://www.trendhunter.com/trends/your-psychoacoustic-light-ensemble.md) - [Anniversary-Celebrating Pop-Up Stores](https://www.trendhunter.com/trends/bodyscape-installation.md) - [Textile Art Installations](https://www.trendhunter.com/trends/olga-de-amaral.md) - [immersive artful bright installations](https://www.trendhunter.com/trends/chroma-installation.md) - [Fluid Function Art Exhibits](https://www.trendhunter.com/trends/optical-flow.md) - [Mix-and-Match Aroma Installations](https://www.trendhunter.com/trends/hm-nolita-pop-up.md) - [Breathtaking Woven Installations](https://www.trendhunter.com/trends/woven-installation.md) - [Nature-Reconnecting Art Installations](https://www.trendhunter.com/trends/highwood-installation.md) - [Artful Garden Inflatable Spheres](https://www.trendhunter.com/trends/this-is-air.md)