# Photo-Based Insurance Apps 'Cover' Has Users Take Photos of the Items They Want Insured By Laura McQuarrie | Published 2016-03-01 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/insurance-apps References: [itunes.apple](https://itunes.apple.com/us/app/cover-insurance-in-a-snap) There are dozens of insurance apps out there from coverage providers, but 'Cover' is one that operates much differently than the rest. Cover promises to provide "insurance in a snap!" and it does this by having its users take a photo of a [pet, car, phone, vehicle or property](https://www.trendhunter.com/trends/counter-surf-insurance) that they want to insure. After a photo and a category have been submitted, Cover gets to work in order to source the lowest coverage rates with companies like [Allstate](https://www.trendhunter.com/trends/the-selfie-effect), GEICO, [Progressive](https://www.trendhunter.com/trends/progressive-insurance) and more. There are many Millennials who are reluctant to invest in home, rental or car insurance, but an app like Cover plays to their love of smartphones and a desire for immediacy by cutting out the need to shop around for the best rates. ## Trend Insights (Trend Hunter) - Score: 2.5/10 - Popularity: 41% | Activity: 26% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Mobile](https://www.trendhunter.com/mobile) ## Key Themes ### What Makes This Trend Stand Out - **Photo-based Insurance:** Disruptive opportunity to streamline the insurance process by allowing users to take photos of items they want insured. - **Instant Insurance Quotes:** Disruptive opportunity to provide quick and convenient insurance quotes by using photo-based applications. - **Millennial Insurance Solutions:** Disruptive opportunity to cater to the needs of Millennials by offering smartphone-based, immediate insurance options. ### Sectors Adopting This - **Insurance:** Disruptive opportunity for insurance providers to adapt to photo-based applications and capitalize on the convenience it offers to users. - **Technology:** Disruptive opportunity for tech companies to develop and refine photo-based insurance apps to cater to the growing demand for convenient insurance solutions. - **Mobile Applications:** Disruptive opportunity for app developers to create user-friendly photo-based insurance apps that appeal to Millennials and offer a seamless insurance experience. ## Related on Trend Hunter - [Tech-Driven Vehicle Damage Assessments](https://www.trendhunter.com/trends/vehicle-damage-assessment.md) - [Convenient Home Insurance Apps](https://www.trendhunter.com/trends/the-amazon-insurance-store.md) - [Stress-Free Pet Insurance Plans](https://www.trendhunter.com/trends/spokk.md) - [AI-Powered Auto Insurance Policies](https://www.trendhunter.com/trends/policyai.md) - [TV-Specific Pop Informants](https://www.trendhunter.com/trends/tv-show-aficionados.md) - [Virtual Reality Insurance Consults](https://www.trendhunter.com/trends/ergo.md) - [Insightful Insurance Industry Apps](https://www.trendhunter.com/trends/insurance-platforms.md) - [AI Virtual Home Inspections](https://www.trendhunter.com/trends/chrp-and-nationwide.md) - [Smart Home Insurance Services](https://www.trendhunter.com/trends/sky-protect-smart-home.md)