# Cold-Pressed Energy Shots The New 'Wellness Shots' from 'Kor Raw' Pack an Instant Energy Boost By Katherine Pendrill | Published 2015-06-11 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/instant-energy-boost References: [trndmonitor](http://trndmonitor.com/supplement-spotlight-kor-raw-wellness-shots/) & [kor-shots.myshopify](http://kor-shots.myshopify.com) 'Kor Raw' now offer consumers an instant energy boost in the form of a [tiny cold-pressed juice](https://www.trendhunter.com/trends/daily-dose-drinks). The new '[Wellness Shots](https://www.trendhunter.com/trends/remedy-organics-wellness-shots)' are not only energizing, but they are also made from wholesome organic ingredients to provide a natural energy supplement. While traditional energy drinks contain a number of processed ingredients, the Wellness Shots are made from fresh organic ingredients, such as [turmeric and ginger root](https://www.trendhunter.com/trends/raw-turmeric-procollagen-shot). These products are sourced from local farmers in Malibu and Hawaii to ensure that the energy shots contain only the highest-quality ingredients. It is the restorative and energizing properties of these natural ingredients that help to provide an instant energy boost. And it is not simply the high-quality ingredients that set Kor Raw apart. Unlike other energy shots, the Wellness Shots from Kor Raw are produced using a method of high pressure processing. This process helps to maintain the enzymatic properties of the raw ingredients to ensure that consumers gain the full nutritional benefit of the product. ## Trend Insights (Trend Hunter) - Score: 3.8/10 - Popularity: 61% | Activity: 46% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### What Makes This Trend Stand Out - **Cold-pressed Energy Shots:** Disruptive innovation opportunity: Create new cold-pressed energy shots using high-quality organic ingredients for a natural and instant energy boost. - **Wellness Shots:** Disruptive innovation opportunity: Develop wellness shots with restorative and energizing properties using local organic ingredients. - **High Pressure Processing:** Disruptive innovation opportunity: Explore the use of high pressure processing to maintain the nutritional value of raw ingredients in energy shots. ### Sectors Adopting This - **Beverage Industry:** Disruptive innovation opportunity: Introduce cold-pressed energy shots as a healthier alternative to traditional energy drinks. - **Natural Supplements Industry:** Disruptive innovation opportunity: Tap into the growing demand for natural energy supplements with wellness shots made from wholesome organic ingredients. - **Food Processing Industry:** Disruptive innovation opportunity: Incorporate high pressure processing technology into the production of food and beverage products to enhance nutritional value. ## Related on Trend Hunter - [Powerful Wellness Shot Lines](https://www.trendhunter.com/trends/wellness-shot1.md) - [All-Day Energy Shots](https://www.trendhunter.com/trends/joyshot.md) - [Plant-Forward Energy Shots](https://www.trendhunter.com/trends/blue-aura-energy-shot.md) - [Immunity-Boosting Wellness Shots](https://www.trendhunter.com/trends/vive-organic.md) - [Plant-Powered Energy Shots](https://www.trendhunter.com/trends/clean-energy-shot.md) - [Targeted Health Elixirs](https://www.trendhunter.com/trends/health-elixirs.md) - [Extra-Strength Wellness Shots](https://www.trendhunter.com/trends/energy-extra-strength.md) - [Cold-Pressed Juice Shot Ranges](https://www.trendhunter.com/trends/coldpress-juice-shots.md) - [Spiced Energizing Juice Shots](https://www.trendhunter.com/trends/moju-hot-shot.md)