# Instant Coffee Cubes InstaBrew's On-Demand Coffee Cubes are Sweetened with Raw Sugarcane By Laura McQuarrie | Published 2021-10-19 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/instant-coffee-cubes References: [bevindustry](https://www.bevindustry.com/articles/94494-instabrew-coffee-and-tea-cubes) & [instabrew](https://instabrew.com/) InstaBrew's on-demand coffee cubes are full of flavor and pre-sweetened with unprocessed raw sugarcane, so that's it is easy to enjoy quick beverages made with all-natural ingredients. When it comes to preparing a hot beverage in seconds, consumers can drop one or two coffee cubes in their cup with hot water or hot milk. After stirring the cube to help it dissolve, their beverage is ready to share the taste of [high-quality Colombian coffee](https://www.trendhunter.com/trends/common-coffee) in w way that's as convenient as ever. There are Medium and Dark Roast varieties to choose from, as well as flavored options such as French Vanilla, Hazelnut and Caramel. InstaBrew also makes tea cubes in the same way so that hot beverage lovers can enjoy their favorite drinks anywhere in the world. ## Trend Insights (Trend Hunter) - Score: 5.7/10 - Popularity: 76% | Activity: 85% | Freshness: 10% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### What's Driving This Trend - **On-demand Beverages:** Opportunity for companies to develop pre-made, on-demand beverage options that are convenient and made with natural ingredients. - **Flavored Coffee Cubes:** Opportunity for companies to innovate within the coffee market by creating new flavored coffee cube options. - **Raw Sugarcane Sweeteners:** Opportunity for companies to introduce raw sugarcane as a natural sweetening alternative in various food and beverage products. ### Who This Affects Most - **Food and Beverage:** Companies within the food and beverage industry can consider adding on-demand beverage products to their offerings. - **Coffee:** Coffee companies can innovate by developing flavored coffee cube options and utilizing raw sugarcane as a sweetening alternative. - **Tea:** Tea companies can explore the use of on-demand tea cubes to offer their products in a convenient and efficient way. ## Related on Trend Hunter - [Craft Coffee Ice Cubes](https://www.trendhunter.com/trends/coffee-ice-cube.md) - [Freezable Coffee Concentrates](https://www.trendhunter.com/trends/pop-and-bottle-super-concentrate.md) - [Cafe-Quality Iced Coffee Pods](https://www.trendhunter.com/trends/mad-coffee.md) - [Microground Soluble Coffees](https://www.trendhunter.com/trends/diamond-brew.md) - [Beverage-Enhancing Sugar Cubes](https://www.trendhunter.com/trends/handcrafted-sugar-cube.md) - [Functional Iced Coffee Pucks](https://www.trendhunter.com/trends/blender-bites.md) - [Versatile Soluble Coffees](https://www.trendhunter.com/trends/nestle-soluble-coffee.md) - [Creamy Instant Iced Coffees](https://www.trendhunter.com/trends/creamy-iced-original.md) - [Customizable Coffee Concentrates](https://www.trendhunter.com/trends/javvvy-coffee-concentrates.md)