# Social Media Voice Notes Instagram's Walkie-Talkie Direct Lets Users Send Voice Notes By Ell Smith | Published 2018-12-11 | Social Media Source: Trend Hunter, https://www.trendhunter.com/trends/instagrams-walkietalkie References: [hypebae](https://hypebae.com/2018/12/instagram-walkie-talkie-feature-direct-message) & [itunes.apple](https://itunes.apple.com/ca/app/instagram/id389801252?mt=8) Social media has always aimed to facilitate connections, and [Instagram's](https://www.trendhunter.com/trends/status-update) Walkie-Talkie Direct feature offers an added element of personalization to the app. With the new feature, users are able to send one another [voice notes](https://www.trendhunter.com/trends/kaption-ai), similarly to the feature that [Facebook](https://www.trendhunter.com/trends/twitter-circle) rolled out earlier in the year. The recorded messages will arrive in another user's DMs and will appear as a frequency wave with a play button. This enables people to connect with one another, even while on the go, offering a reason to chat without having to record one's face. As an added bonus this feature can double as a means of calling someone, without the added charges that are associated with long distance messages. Image Credit: Instagram ## Trend Insights (Trend Hunter) - Score: 0.9/10 - Popularity: 10% | Activity: 8% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Social Media](https://www.trendhunter.com/socialmedia) ## Key Themes ### What Makes This Trend Stand Out - **Social Media Walkie-talkie:** Social media voice notes allow for a more personalized and on-the-go communication experience, creating opportunities for social media companies to integrate walkie-talkie functions into their platforms. - **Voice Messaging:** The rise in popularity of voice messaging presents opportunities for businesses to incorporate this feature into their customer service communication strategy, allowing for more personalization and ease of communication. - **Low Cost Communication:** Instagram's Walkie-Talkie Direct provides a low-cost communication option, presenting opportunities for businesses to consider incorporating similar features into their apps to offer a more cost-efficient and convenient option for their customers. ### Sectors Adopting This - **Social Media:** Instagram's Walkie-Talkie Direct is a new feature in the social media space, presenting opportunities for social media companies to innovate and differentiate themselves by adding unique communication features to their platforms. - **Telecommunications:** The rise of low-cost, personal communication options presents opportunities in the telecommunications industry to innovate and change traditional communication methods and pricing structures. - **Customer Service:** The popularity of voice messaging as a personal and convenient communication option presents opportunities for businesses to incorporate this feature into their customer service strategy, improving the customer experience and building brand loyalty through personalized communication channels. ## Related on Trend Hunter - [Direct Communication Features](https://www.trendhunter.com/trends/microsoft-teams-walkie-talkie.md) - [Social App Feature Updates](https://www.trendhunter.com/trends/status-update.md) - [Broadcast-Like Social Channels](https://www.trendhunter.com/trends/broadcast-channels.md) - [Social Posting Platform Features](https://www.trendhunter.com/trends/send-on-instagram.md) - [Social Voice Chat Features](https://www.trendhunter.com/trends/whatsapp-5.md) - [Video-Style Chat App Features](https://www.trendhunter.com/trends/instant-video-messages.md) - [Voice-Focused Dating App Features](https://www.trendhunter.com/trends/voice-prompts.md) - [Newsletter App Messaging Upgrades](https://www.trendhunter.com/trends/substack-4.md) - [Social Media Notes Expansions](https://www.trendhunter.com/trends/tiktok-notes.md)