# Instagram Addiction Parodies 'Filter My Life' Video Mocks Those Who Obsess Over Instagram Filters By Tia Clarke | Published 2013-02-19 | Pop Culture Source: Trend Hunter, https://www.trendhunter.com/trends/instagram-filters References: [youtube](https://www.youtube.com/watch?v=SFPF7ZhASOI) & [littlepeach](http://littlepeach.ca/2013/02/14/fml-filter-my-life/) This hilarious video mocks the popularity of [Instagram](https://www.trendhunter.com/trends/my-insta-personality) filters and how much time we waste on them. In the '[FML](https://www.trendhunter.com/trends/fml-store) -- Filter My Life' video, we follow an ordinary guy who becomes obsessed by documenting his life, every waking moment (and meal) on Instagram. After much agonizing, he complains to a friend, "I can't get a good shot for the life of me" and his buddy recommends something that will solve all of his problems, "Bro, you don't have to have any talent anymore to be a good photographer, you just need a good filter." Our friend then spirals further down the rabbit hole of social media and nearly loses it when he calls his friend screaming: "Instagram is down!" The FML video is a delightful look at the amount of time our generation can waste on social media, sharing and documenting our lives to the point of parody. ## Trend Insights (Trend Hunter) - Score: 2.8/10 - Popularity: 21% | Activity: 56% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Internet](https://www.trendhunter.com/internet) ## Key Themes ### Key Themes Behind This Trend - **Social Media Parodies:** Parody videos and images mocking the obsession with social media are becoming increasingly popular. - **Filter Overload:** The overuse of filters on social media platforms is being criticized and satirized by consumers. - **Digital Detox:** As social media addiction becomes a growing concern, more people are looking for ways to disconnect from their devices. ### Where This Applies - **Social Media Platforms:** Social media platforms can innovate by promoting responsible usage, less emphasis on filters, and increased transparency. - **Mental Health Services:** The growing concern of social media addiction can lead to disruptive innovations in mental health services, such as digital detox programs. - **Advertising and Marketing:** As consumers become more critical of social media and advertising, companies can innovate by prioritizing authenticity and transparency in their campaigns. ## Related on Trend Hunter - [Trailer-Making Life Apps](https://www.trendhunter.com/trends/moments.md) - [AI-Aided Social Networks](https://www.trendhunter.com/trends/befake-ai-social-network.md) - [Satirical Destination Marketing Videos](https://www.trendhunter.com/trends/switzerland-is-fake.md) - [AI Photo Enhancers](https://www.trendhunter.com/trends/filtr.md) - [Safety-Focused Dating Apps](https://www.trendhunter.com/trends/unfiltered.md) - [Image-Sharing Social Applications](https://www.trendhunter.com/trends/lapse-1.md) - [AI-Powered Social Personality Quizzes](https://www.trendhunter.com/trends/my-insta-personality.md) - [Addiction-Conscious Social Media Apps](https://www.trendhunter.com/trends/betimeful.md) - [Social Vlogging Apps](https://www.trendhunter.com/trends/vlogging-app.md)