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# Privacy-Centric Social Media Controls
The Instagram Data-Sharing Features Will Be Updated

By Daniel Johnson | Published 2019-10-17 | Social Media
Source: Trend Hunter, https://www.trendhunter.com/trends/instagram-datasharing
References: [engadget](https://www.engadget.com/2019/10/15/instagram-third-party-app-data-sharing-controls/) & [instagram-press](https://instagram-press.com/)

The [Instagram](https://www.trendhunter.com/trends/instagram-close-friends) data-sharing features were recently updated to give users more control. Specifically, Instagram will now give users more control as to what data is shared with third-party applications. With the new Instagram data-sharing controls, users will be notified as to what information a third-party app is attempting to access, and users will then have the ability to deny access to those apps.

Instagram has stated that the [new privacy controls](https://www.trendhunter.com/trends/genai-controls) will take some time to be available to users, however, the controls should come to the platform within six months.

The new data-sharing features will allow users to have much more control as to which information they allow outside apps to access. [Data privacy](https://www.trendhunter.com/trends/data-hub) is often a top concern for social media users, and Instagram's new features may help to quell some of those concerns.

Image Credit: Instagram

## Trend Insights (Trend Hunter)

- Score: 1.4/10
- Popularity: 19% | Activity: 14% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, South America, Europe, Asia, Africa

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Social Media](https://www.trendhunter.com/socialmedia)

## Key Themes

### Key Themes Behind This Trend

- **Enhanced Data Privacy:** Opportunity for developing innovative data privacy solutions to empower users with greater control over their personal information.
- **Transparency in Data Sharing:** Opportunity for creating platforms or tools that enable users to monitor and actively manage their data sharing activities.
- **User-centric Privacy Controls:** Opportunity for designing user-friendly privacy control features that provide clear understanding and easy management of data access permissions.

### Where This Applies

- **Social Media:** Opportunity for social media platforms to prioritize user privacy and differentiate themselves by implementing robust data-sharing controls.
- **Data Security:** Opportunity for companies in the data security industry to develop advanced technologies and tools that protect user data and ensure secure data sharing.
- **Privacy Compliance:** Opportunity for privacy compliance firms to assist social media platforms in complying with evolving data protection regulations and ensuring user consent for data sharing.

## Related on Trend Hunter

- [WhatsApp Privacy Features](https://www.trendhunter.com/trends/inapp-controls.md)
- [Private Social Media Services](https://www.trendhunter.com/trends/instagram-close-friends.md)
- [Safety-Oriented Social Tools](https://www.trendhunter.com/trends/instagram-10.md)
- [Secondary Social Media Features](https://www.trendhunter.com/trends/flipside.md)
- [Teen-Protecting Social Features](https://www.trendhunter.com/trends/teen-accounts-1.md)
- [Secondary Social Profile Features](https://www.trendhunter.com/trends/flipside-1.md)
- [Privacy-Enhancing Social Features](https://www.trendhunter.com/trends/pinterest-1.md)
- [Social Media Silencing Features](https://www.trendhunter.com/trends/instagram-quiet-mode.md)
- [Social App Feature Updates](https://www.trendhunter.com/trends/status-update.md)
