# Social Media Hashtag Updates Users Can Now Include Clickable Hashtags on Their Instagram Bios By Ell Smith | Published 2018-03-23 | Social Media Source: Trend Hunter, https://www.trendhunter.com/trends/instagram-bios References: [hypebae](https://hypebae.com/2018/3/instagram-hashtag-link-bio-feature) & [instagram](https://www.instagram.com/?hl=en) In an effort to help consumers better express themselves, [Instagram](https://www.trendhunter.com/trends/instagram-5) bios can now be updated with hashtags that link viewers to new pages. Instagram has been helping consumers engage with one another after launching a series of new features, like the option to include GIFS, save stories to one's page and displaying activity statuses. Now, individuals are able to include [clickable hashtag in their bio](https://www.trendhunter.com/trends/hashtini) using the '#' or the '@' icons. This means, that individuals who identify with a particular hashtag, like a sport, a vegan lifestyle or a social movement, can express that on their page. Instagram users can also [tag another person](https://www.trendhunter.com/trends/meebio), like a best friend or significant other in their bio. Image Credit: Instagram ## Trend Insights (Trend Hunter) - Score: 1.6/10 - Popularity: 12% | Activity: 27% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Social Media](https://www.trendhunter.com/socialmedia) ## Key Themes ### Key Themes Behind This Trend - **Clickable Hashtag Bios:** Users can link their Instagram bios using clickable hashtags to express themselves further. - **Interactive User Profiles:** The new clickable hashtag bios feature enhances user profiles and increases engagement. - **Personal Branding:** Clickable hashtag bios can be utilized for personal branding purposes. ### Where This Applies - **Social Media:** This trend is affecting the social media industry, enhancing user experience. - **Marketing and Advertising:** Interactive user profiles provide new creative opportunities for marketing and advertising professionals. - **Personal Branding and Influencer Marketing:** Clickable hashtag bios can be used by influencers and individuals looking to enhance their personal brand presence on social media. ## Related on Trend Hunter - [Social Media-Connected Links](https://www.trendhunter.com/trends/instagram-5.md) - [User-Focused Product Tagging Features](https://www.trendhunter.com/trends/product-tagging.md) - [Social Media Visibility Boosting](https://www.trendhunter.com/trends/enhance-your-instagram.md) - [Social App Feature Updates](https://www.trendhunter.com/trends/status-update.md) - [Social Media Round-Up Features](https://www.trendhunter.com/trends/igplayback.md) - [Social Sticker Features](https://www.trendhunter.com/trends/instagram-9.md) - [Social Posting Platform Features](https://www.trendhunter.com/trends/send-on-instagram.md) - [Social Posting Musical Features](https://www.trendhunter.com/trends/photo-carousels.md) - [Instagram NFT Features](https://www.trendhunter.com/trends/instagram.md)